Marketing Operations Manager

Dallas, TX (Hybrid)

$109K/yr – $140K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Lead Marketing Operations Manager responsibilities for onboarding and integration across the firm.

  • Own onboarding programs for lateral hires, teams, and acquisitions across client development, marketing, and events.
  • Must-have: 8+ years in legal or professional services marketing with budgeting and cross-functional coordination.
  • Standout: Cross-firm governance and ROI tracking with finance and budgeting partners.

Job Description

Responsibilities

  • Represent the department as a stakeholder in firmwide integration efforts, supporting onboarding of lateral attorneys, teams, and acquired firms.
  • Coordinate with client development, marketing communications, and events teams to execute successful onboarding efforts across the firm.
  • Ensure a consistent and effective onboarding experience that accelerates integration, visibility, and long-term success of attorneys and teams joining the firm.
  • Oversee individual attorney, practice group, office, and market team budgets in partnership with budget owners and client development department stakeholders.
  • Evaluate with department leadership ways to effectively measure return on investment for various client development activities.
  • Collaborate with Accounting to enhance financial reporting, monitor expenditures, and identify cost optimization opportunities.
  • Establish and communicate budget guidelines, governance processes, and spending expectations.
  • Support evaluation and refinement of funding strategies for client development initiatives.
  • Develop and standardize departmental procedures and policies in collaboration with the Chief Marketing Officer and key stakeholders within the department and across the firm.
  • Document, maintain, and update processes to improve operational efficiency, clarity, and cross-functional alignment.
  • Serve as a central resource for marketing policies, ensuring consistent adoption and adherence across the department.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field required.
  • 8+ years of experience in legal marketing, business development, or professional services marketing.
  • Experience within partnership-based or professional services environments, preferably with AmLaw 200 firms.
  • Operational experience within a marketing and client development function, including involvement in coordinating activities across teams, managing priorities, and supporting alignment of resources within a professional services environment.
  • Familiarity with practice group and market-based structures and the ability to support consistent execution across teams.
  • Hands-on involvement with budget administration, including planning, tracking, and governance across multiple stakeholders.
  • Working knowledge of financial reporting, spend monitoring, and return on investment analysis, with exposure to implementing controls and partnering with accounting or finance functions.
  • Demonstrated expertise in onboarding and integration initiatives for lateral hires, teams, and acquisitions.
  • Track record of working with senior stakeholders, attorneys, and cross-functional partners in a professional services or partnership-based environment.
  • Ability to travel to various marketing/firm events/meetings 20% of the time.

Preferred

  • Advanced degree or relevant certification in legal marketing or professional services environment preferred.

Benefits

  • Medical, Vision, Dental, PTO, 401k, Life, Disability.
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Spencer Fane LLP

Spencer Fane is a law firm where your business leaders work with our business leaders. We provide an unconventional approach to legal services geared toward protecting and advancing business and personal interests. Our clients are certain that their interests are our priority because they work with leaders – leaders who work decisively, execute with purpose, and understand the importance of flawless timing. For more information, visit spencerfane.com or follow @spencerfane on Twitter.Legitimate job offers from our firm are communicated through official channels and involve a rigorous recruitment process. If you have any doubts about the legitimacy of a job offer received, we encourage you to verify it via a message directly to our HR department at jobs@spencerfane.com.

Kansas City, Missouri, USA
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