Marketing Operations Manager

New York, USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive marketing data strategy and Hubspot-driven data workflows to power targeted campaigns and measurable performance.

  • Own the data strategy and Hubspot integrations for campaigns and reporting
  • Must-have: 4+ years in data management or marketing operations at a B2B SaaS startup
  • Standout: strong data hygiene, dashboards, and cross-tool integrations across marketing and sales

Job Description

Responsibilities

  • Own the marketing data strategy and tech stack to enable targeted, personalized campaigns and performance reporting, balancing data requirements and efficiency
  • Gather, clean, enrich, and integrate data from multiple sources (databases, spreadsheets, analytics tools, ad platforms, etc.) into Hubspot, ensuring accuracy and consistency
  • Set up and manage the flow of data between Hubspot and other tools, e.g., sales automation, ABM platforms, for timely action
  • Research, vet, and manage data sources and tools to support programmatic campaign ideas and improve efficiency
  • Identify relevant trends and performance drivers, support the measurement of campaigns and experiments, and provide recommendations to improve results
  • Provide analysis to inform strategic projects, such as TAM identification and segmentation, sales territory creation, and pipeline modeling
  • Maintain CRM data hygiene, workflow automations, and reporting dashboards for marketing and sales

Requirements

  • Typically, 4+ years of experience in data management, marketing/revenue operations, or a related field, preferably at a B2B SaaS early-stage startup
  • Expert, hands-on proficiency in Hubspot CRM , automation and reporting tools
  • Working familiarity with technical integration options, e.g., APIs, webhooks, and demonstrated collaboration with Engineering teams on integrations and automation
  • Curious, structured, and proactive thinker who thrives on bringing order to complexity and enabling data-driven marketing at scale
  • Strong analytical and problem-solving abilities, with a keen eye for detail
  • Proven ability to work collaboratively in a fast-paced, dynamic environment

Benefits

  • Real-world impact: your work improves global supply chains, saving customers time and reducing waste.
  • Strong engineering culture: we invest in quality and documentation to keep moving fast sustainably.
  • Culture of ownership: moving fast while putting quality first.
  • Remote-first, flexible work environment across North and South America.
  • Stellar product-market fit with tons of customer love.
  • All star team with diverse backgrounds to collaborate with and learn from.
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Canals

Canals automates sales order entry, accounts payable, and purchasing workflows with the most accurate AI for distribution.Speed up quoting, stay on top of order updates, pay smarter and win more business, all by eliminating the manual work that slows your employees down. Plus, unlock time for more strategic work like strengthening customer service and supplier relationships.With pre-built ERP integrations and minimal setup, you can get up-and-running – and see immediate value – without taking up IT resources. As your teams use it, our AI models learn and adapt to your business, preserving tribal knowledge and getting more and more accurate.Canals has revolutionized the day-to-day of sales and accounting teams at forward-thinking distributors, including United Electric, R.S. Hughes, and Puget Sound Pipe & Supply. Let’s chat about how you can use AI-powered automation to gain a competitive edge too.

Coral Gables, Florida, USA
55 employees (2 in marketing)