Marketing Operations Lead

Concord, NC (On-site)

$75K/yr – $82K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive Marketing Operations and Demand to align lead flow and CRM accuracy with sales execution.

  • Own lead routing, CRM data quality, and campaign tracking end-to-end.
  • Must-have: Experience with HubSpot or similar CRM and demand-gen operations.
  • Standout: Cross-functional alignment with Marketing, Content, and Sales.

Job Description

Responsibilities
  • Ensure all inbound leads and inquiries are assigned, tracked, and followed up within defined timelines
  • Maintain clear ownership, updated statuses, and active next steps for all opportunities
  • Maintain accurate account, contact, and opportunity data
  • Ensure consistent CRM usage across teams
  • Identify and resolve data gaps, duplicates, and process breakdowns
  • Provide basic reporting and visibility into pipeline activity
  • Analyze inbound inquiries and sales feedback to identify customer needs
  • Surface trends and insights to guide campaign focus and content development
  • Set up and track campaigns in the CRM
  • Monitor lead flow and performance
Requirements
  • Experience with CRM systems (HubSpot or similar)
  • Background in marketing ops, sales ops, or demand generation
  • B2B experience in industrial, manufacturing, or technical environments preferred
  • Strong attention to detail, problem-solving, and follow-through
  • Ability to collaborate effectively with sales teams
Preferred
  • B2B experience in industrial, manufacturing, or technical environments preferred
Rhino Tool House logo

Rhino Tool House

Industrial Supplier | Manufacturing Partner | Industry 4.0 Leader | Product Integrator

Founded in 1983
Concord, North Carolina, USA
206 employees (5 in marketing)

Traffic Signals

Monthly Visitors
4.3K
Monthly Google Ads Budget
$33
Traffic Source Mix
Search
27.9%
Direct
45.2%
Referral
6.2%
Social
16.3%
Paid
1.5%

Headcount Trend

Current headcount: ~207

Marketing Team

Marketing Team Size
5 (2% of company)
Median Career Experience
14 years
Median Tenure
4.8 years

Funding

Last Raise
Private Equity, 9 years ago

Funding History

  • Jan 2017
    Private Equity