Responsibilities

• Train new users on the Institute’s email marketing platform, HubSpot, and educate existing users on marketing best practices and new or updated system features.
• Support email program creation and execution for internal departments, including setting up, testing, troubleshooting, and deploying.
• Collaborate with the customer relationship management and marketing systems team to evaluate and improve email performance, improve the marketing system’s ease of use, and ensure AEI is meeting brand and industry standards.
• Assist with marketing operations for nurture campaigns, including by scoring model setup and tracking effectiveness.
• Assist with and troubleshoot the synchronization between the HubSpot database and our customer relationship management system, Salesforce.
• Create, test, and deploy forms and landing pages.
• Create and maintain procedures documentation.
• Assist with setting up and implementing new email newsletters.
• Help train and manage departmental interns.

Requirements

• A bachelor’s degree in marketing, business, communications, or a similar field (required)
• 0–2 years of previous full-time work experience or internship experience (strongly preferred)
• Superior oral and written communication skills
• An affinity for training, presenting, teaching, and mentoring
• An organized, detail-oriented personality with strong logic, analytical, and problem-solving skills
• Microsoft Office proficiency, especially in Excel and Word

Preferred

• Experience with a marketing automation system, preferably HubSpot, and a demonstrated understanding of email testing, metrics, and best practices (desired)
• Experience using Adobe Dreamweaver, Adobe Illustrator, Cascading Style Sheets, HTML, and Salesforce (preferred, but not required)
• An interest in public policy and the principles of expanding liberty, increasing opportunity, and strengthening the free enterprise system

Benefits

• AEI offers generous benefits, including 18 days of paid leave (15 days of paid annual leave and 3 personal days or floating holidays); 12 days of paid sick leave; paid family leave; medical and dental coverage, in addition to a health savings account; a medical and dependent care flexible spending account; a tuition assistance program of up to $5,200; life and disability insurance at no cost to employees; and a 403(b) retirement plan with a contribution from AEI, among other benefits. For more information, you can see a full summary of our benefits at https://www.aei.org/jobs/benefits/.