Marketing Manager, Velys Spine Robotics- Downstream

Responsibilities

• Execute North America commercialization plans that support adoption, utilization, and revenue objectives.
• Lead defined launch, demand-generation, and field-enablement workstreams for VELYS Spine Active Robotics and Navigation.
• Gather surgeon, customer, sales, and market insights to inform positioning, messaging, and commercial priorities.
• Partner across Sales, Education, Supply Chain, Finance, Quality, Regulatory, Clinical, Medical Affairs, and R&D to deliver assigned commercial objectives.
• Monitor performance and recommend actions to strengthen execution and support portfolio growth.
• Build strong relationships with surgeons and key opinion leaders through advisory boards, Voice of Customer programs, labs, customer visits, and society meetings.
• Execute North America commercialization plans aligned with global strategy to support revenue growth, adoption, and utilization goals.
• Lead assigned launch planning and execution workstreams, including launch readiness, customer evaluations, product demonstrations, training, and post-launch performance management.
• Collaborate with Education, Supply Chain, Finance, Quality, Regulatory, Clinical, Medical Affairs, and R&D to remove barriers and deliver commercial objectives.
• Translate customer, clinical, sales, and market insights into clear product positioning, messaging, commercial priorities, and portfolio recommendations for consideration by portfolio and business leaders.

Requirements

• Bachelor's degree required, postgraduate qualification in a related field preferred.
• 5+ years of experience in Marketing, Product Management, Strategy, Innovation, Engineering, or a related discipline.
• Experience in Medical Devices, Orthopaedics (Spine), Surgical Technologies, Navigation, Robotics, Digital Surgery, or related healthcare technologies.
• Experience executing product launches and commercialization programs.
• Strong analytical, project-management, communication, presentation, stakeholder-management, and prioritization skills.
• Ability to lead defined cross-functional projects in a matrix organization and influence stakeholders without direct authority.
• Ability to work independently within established priorities, manage multiple initiatives, and seek guidance on complex decisions.
• Ability to translate customer, market, clinical, and sales insights into actionable marketing plans and recommendations that support measurable business results.
• Ability to work within cadaver lab and operating room environments is required.
• Preferred: Experience supporting surgeon advisory boards, customer engagement programs, and market development initiatives.

Preferred

• Brand Marketing
• Brand Positioning Strategy
• Business Storytelling
• Customer Centricity
• Customer Intelligence
• Data Analysis
• Data-Driven Decision Making
• Digital Strategy
• Execution Focus
• Financial Analysis

Benefits

• Vacation –120 hours per calendar year
• Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
• Holiday pay, including Floating Holidays –13 days per calendar year
• Work, Personal and Family Time - up to 40 hours per calendar year
• Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
• Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
• Caregiver Leave – 80 hours in a 52-week rolling period10 days
• Volunteer Leave – 32 hours per calendar year
• Military Spouse Time-Off – 80 hours per calendar year
• Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).