Marketing Manager

Charlotte, NC (Hybrid)

$90K/yr – $106K/yrManager7+ years exp

Posted 6 weeks ago

Job Summary

Own regional pursuit strategy and execution while coaching teams, managing workloads, and driving growth through collaboration, data-driven decision making, and quality control of marketing assets.

  • Lead pursuit strategy and team development
  • Monitor performance and inform strategy
  • Collaborate on regional growth initiatives

Job Description

Responsibilities

  • Marketing Management (40%)
  • Coach and mentor the regional pursuit team, focusing on continuous professional growth, tailored development opportunities, and goal setting.
  • Manage regional pursuit workloads, balancing resource allocation, team capacity, and project priorities.
  • Oversee quality control for pursuit-related deliverables and ensures critical data and marketing assets are accurately maintained in core systems.
  • Partner with marketing leadership across regions to elevate best practices, streamline tools, and build team effectiveness.
  • Pursuit Strategy & Execution (40%)
  • Partner with studio and business leaders to develop and execute pursuit, interview, and client engagement strategies.
  • Guide strategic go/no-go discussions, capture planning, and win strategy development.
  • Coach pursuit teams in developing compelling proposals, presentations, and interview content.
  • Monitor pursuit performance metrics, win rates, and pipeline activity to identify trends and inform strategic decision-making.

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field required.
  • Minimum of 7 years of work experience in the A/E/C industry required.
  • Minimum of 3 to 5 years of management experience required.
  • Proficiency in Microsoft Office suite and InDesign required.
  • Experience with CRM, digital asset management, and proposal automation systems such as Microsoft Dynamics, OpenAsset, or similar platforms preferred.
  • The ability to successfully mentor staff in a manner that supports continuous learning, team collaboration and career development.
  • Excellent time and project management skills, passion for details and ability to work on multiple assignments simultaneously while maintaining a high level of quality and accuracy.
  • The ability to think creatively and strategically.
  • Strong technical, graphic, and presentation skills.

Preferred

  • CPSM certification preferred.

Benefits

  • We are looking for a Marketing Manager to join our East Region in one of the following offices: Boston, Washington, D.C., Philadelphia, Atlanta, or Charlotte.
  • We offer flexible scheduling, a hybrid work environment, 3 weeks of PTO within your first year of employment with the option of purchasing additional time off, 8 paid federal holidays, plus 15 extra Fridays off!
  • Our benefits plan includes medical, dental, and vision coverage, wellbeing resources, paid parental leave, a flex spending account and voluntary insurance options.
  • We invest in your future through our 401(k) program with employer matching, tuition reimbursement program, one-on-one career coaching and professional development opportunities.
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SmithGroup

SmithGroup is an award-winning, multi-national integrated design firm that employs research, data, advanced technologies and design thinking to help clients solve their greatest challenges. Working across 20 locations throughout the U.S., our network of 1,600 experts is committed to excellence in strategy, design and delivery. Across more than 20 design disciplines, we work collaboratively and creatively, sharing ideas and learning from one another. Our integrated design approach blends aesthetics with performance, sustainability, and resiliency to create a better tomorrow—for clients, employees, the community, the environment, and our collective future. Our unique culture and impact on the built environment have received recognition from top-ranking institutions, publications and design authorities the world over. In 2025, we were named a Top Workplace in the United States by Energage and USA Today.

Detroit, Michigan, USA
1.9K employees (768 in marketing)

Salaries

Posted range

$90K/yr – $106K/yr

Taken straight from the job posting.

See all SmithGroup salaries

Marketing Team

Marketing Team Size
34 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
57.4K
Traffic Source Mix
Search
48.3%
Direct
44.7%
Referral
5.6%
Social
0.7%
Paid
0.5%

Headcount Trend

Current headcount: ~1.9K

Recent News

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Marketing Manager

SmithGroup · Charlotte, NC · Hybrid