Marketing Manager

The Woodlands, TX (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive community marketing and lead generation for First America Homes by coordinating plans, events, and cross-functional campaigns with sales and development teams.

  • Partner with community sales consultants to plan and execute campaigns that drive leads and traffic.
  • Must-have: Three years of marketing management experience with real estate exposure.
  • Standout: HubSpot familiarity and analytics capabilities to track performance.

Job Description

Responsibilities

  • Partners with community sales consultants to build and executes independent marketing plans to drive leads, traffic and sales in support of designated communities
  • Creates marketing collateral and plans special events for designated communities, adhering to FAH brand standards
  • Maintains individual webpages, as part of the FAH website, for designated communities
  • Collaborates with digital marketing and communications teams to drive leads and exposure of communities
  • Tracks, analyzes and reports on marketing performance including lead generation, conversion rates and traffic by community and source
  • Establishes and maintains cooperative relationships with representatives of community, developers, realtors and various interest groups
  • Oversees community marketing campaigns from conception to execution, ensuring they are executed on time and within budget, collaborates with cross-functional teams, including sales, design and development, to ensure seamless integration of marketing strategies into the overall community development process

Requirements

  • Bachelor's degree in marketing, communications or a related field required
  • A minimum of three years of marketing management experience
  • Real estate background or exposure to construction development is required
  • Strong knowledge of digital marketing platforms, analytics tools and CRM systems. Experience with HubSpot preferred
  • Technical proficiency in a variety of software programs, including CRM (HubSpot preferred) and those integral to desktop publishing and website maintenance
  • Excellent organizational and time management skills with a proven ability to meet deadlines
  • Excellent written and verbal communication skills
  • Professional manner and a strong ethical code
  • Ability to multitask and remain motivated and positive
  • Commitment to working efficiently and accurately
  • Ability to build positive working relationships with team members
  • Proficient in Microsoft Office Suite or similar software, especially Excel and PowerPoint

Preferred

  • HubSpot experience is a plus
  • Industry experience in marketing for master-planned communities is preferred
Signorelli Company logo

Signorelli Company

Founded in 1994 by Daniel Signorelli, The Signorelli Company is a visionary leader in the real estate industry. The Signorelli Company has developed and built the finest places where families can live, work, shop and play. Diversified in most aspects of real estate, from single-family and multi-family to recreational properties, retail, commercial and mixed-use projects, The Signorelli Company is recognized as a leader in the industry and is one of the largest development companies in the state of Texas. As the primary principal in our ventures, our experience, from identifying the opportunity to completing the project, comprises approximately $1 billion in past projects and current development. The company is headquartered in The Woodlands, TX.

Founded in 1994
Spring, Texas, USA

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