Account Director
EVERSANA INTOUCH
Chicago, IL (Remote)
$104K/yr - $150K/yrAgencyFull-timeSenior level8+ years exp.
2 hrs ago
Marketing Manager
USA (On-site)
Salary Not AvailableMid Level3+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
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Job Summary
Own regional demand-gen and ABM efforts across NA, coordinating multi-channel campaigns, partner ecosystems, and cross-functional alignment to drive pipeline in RegTech/IDV contexts.
- Regional GTM ownership across priority industries and high-value accounts.
- Plan and execute events, localized campaigns, webinars, and partner activations to sustain pipeline velocity.
- Build multi-channel campaigns (paid, email, web, content, partnerships, events) aligned with sales and growth goals.
Job Description
Responsibilities
- Own and drive the regional go-to-market motion for North America across priority industries and high-value accounts.
- Plan and execute regional marketing initiatives including industry events, localized campaigns, webinars, partner activations, and integrated digital programs to support pipeline and revenue targets.
- Build and manage multi-channel campaigns across paid media, email, web, content, partnerships, virtual events, and in-person experiences, ensuring strong alignment with sales priorities and company-wide growth objectives.
- Develop and strengthen relationships with regional partners, industry bodies, associations, and ecosystem stakeholders to expand market presence and co-marketing opportunities.
- Monitor competitive movements, customer behavior, and market shifts within the RegTech, Identity Verification, and AML/KYC space to identify positioning gaps and growth opportunities.
- Build a deep understanding of customer pain points, buying behavior, and regional market dynamics to continuously refine messaging and campaign direction.
- Partner closely with Sales to execute account-based marketing (ABM) initiatives focused on strategic accounts and high-intent opportunities.
- Lead joint marketing activities with regional partners including webinars, executive roundtables, co-branded campaigns, thought leadership initiatives, and demand generation programs.
- Coordinate with internal teams, agencies, freelancers, and external partners to ensure projects move efficiently and deliverables meet agreed timelines and outcomes.
- Serve as a bridge between Product, Marketing, Sales, and Customer Success teams to ensure market feedback, positioning, messaging, and GTM execution remain tightly aligned.
- Take a hands-on approach to execution, from strategy development and campaign planning to operational follow-through and performance reporting.
- Analyze campaign performance, identify what is driving impact, and recommend areas for optimization, experimentation, and scale.
- 3+ years of experience in B2B marketing within the RegTech, Identity Verification (IDV), KYC, AML, or broader compliance technology space .
- Proven experience executing regional or North America-focused B2B marketing campaigns.
- Strong understanding of account-based marketing, pipeline generation, and enterprise buyer journeys.
- Comfortable operating in a fast-moving environment with a willingness to stay hands-on and execute beyond strategy decks.
- Strong ownership mentality with the ability to independently move initiatives forward while collaborating cross-functionally.
- Experience working closely with Sales teams and aligning marketing efforts with commercial outcomes.
- Ability to manage multiple stakeholders, external vendors, and campaign workstreams simultaneously.
- Strong communication, project management, and analytical
- Programmers Force has been established with an aim to facilitate your business needs with innovative and intelligent solutions. Our business model is based on developing smart web & mobile applications to cater to the ever-expanding demands of organizations.Our expertise includes state-of-the-art system integration incorporating Artificial Intelligence (AI) to Human Intelligence. We specialize in Application Programming Interface (API) Development and Integration, Fintech Solutions, Enterprise Applications, Mobile App Development, and Big Data Processing to facilitate several corporate clients. We offer customized technology solutions that are aligned with your business needs and the way you envision your business to be. Staying within time and budget constraints, we do not compromise on t
Programmers Force
Programmers Force has been established with an aim to facilitate your business needs with innovative and intelligent solutions. Our business model is based on developing smart web & mobile applications to cater to the ever-expanding demands of organizations.Our expertise includes state-of-the-art system integration incorporating Artificial Intelligence (AI) to Human Intelligence. We specialize in Application Programming Interface (API) Development and Integration, Fintech Solutions, Enterprise Applications, Mobile App Development, and Big Data Processing to facilitate several corporate clients. We offer customized technology solutions that are aligned with your business needs and the way you envision your business to be. Staying within time and budget constraints, we do not compromise on the quality of our services, as we always prioritize customer satisfaction.We are a dynamic FinTech solution provider that develops applications for large scale financial institutions around the world. We have expertise in developing alternative Finance related applications that are intelligent enough to minimize charge-backs and eliminate identity theft.With a qualified, experienced, and versatile team of experts, Programmers Force is dedicated to designing and developing modern-day business solutions that help organizations survive the currents of the competitive market and keep them ahead of their competitors. Our team consists of web developers, project managers, UI designers, technical writers, and solution engineers who are talented and have expertise in their relevant domains with a broad range of competencies.
Traffic Signals
Monthly Visitors
1K
Traffic Source Mix
Search
25.2%
Direct
57.8%
Referral
10.1%
Social
5%
Paid
1.8%
Headcount Trend
Current headcount: ~628
Marketing Team
Marketing Team Size
30 (5% of company)
