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aptihealth

Marketing Manager (Part Time, Hybrid)

New York, USA (Hybrid)

$36K/yr – $42K/yrMid Level3+ years expPart time

Posted 5 weeks ago

Job Description

Responsibilities

  • Lead marketing engagement with payer and health system customers, including co-developed outreach campaigns and materials that connect patients with aptihealth care
  • Plan and execute marketing for prospective payer and health system customers, including account-based marketing in Salesforce
  • Create sales enablement content and customer presentations
  • Own or contribute to organic social, SEO, and paid and traditional marketing, with an eye on customer acquisition cost
  • Analyze landing-page and conversion data to improve the funnel
  • Support website updates and redesigns, PR and communications
  • Lead or support events, tradeshows and sponsorships (some travel)
  • Coordinate internal and external resources to deliver on marketing priorities

Requirements

  • Bachelor's degree in Marketing, Business Administration or a related field
  • 3–5 years of experience in a marketing specialist or similar role
  • Experience developing outreach campaigns that drive patient or member engagement
  • Experience using marketing performance data to evaluate and improve campaigns
  • Experience with marketing strategy and execution across multiple channels
  • Experience with content development
  • Experience with customer or B2B engagement marketing
  • Experience marketing to B2B healthcare audiences, particularly payers, health plans, health systems, or similar healthcare organizations
  • Strong grasp of digital and traditional marketing, including SEO, social media and market research
  • Hands-on experience with marketing analytics, CRM platforms, including Salesforce preferred, web analytics, ad platforms (e.g., Google Ads), and Microsoft Office. Adobe Creative Suite is a plus

Preferred

  • HTML, CSS or web development experience

Benefits

  • Comprehensive Medical, Dental, and Vision plans available
  • Paid Time Off, Sick Time, and Paid Company Holidays
  • 401(k) Retirement Savings Program with 2% company match
  • Voluntary Life Insurance
  • Employee Assistance Program (EAP)
  • Annual business-related expense stipend
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aptihealth

2.3 Glassdoor

aptihealth is improving higher acuity behavioral healthcare for underserved populations—one member at a time. The company’s virtual-first model and proprietary screening, assessment, and treatment programs give members fast, convenient access to precise, personalized care. Headquartered in Saratoga Springs and employing over 150, aptihealth has raised over $65 million in funding from leading international equity firms. The company’s care program and data insights are driving breakthroughs in mental health understanding, treatment, outcomes, and cost reduction. Learn more at www.aptihealth.com.

Founded in 2017
Clifton Park, New York, USA
114 employees
www.aptihealth.com
25% recommend to a friend
37% CEO approval

Salaries

Posted range

$36K/yr – $42K/yr

Taken straight from the job posting.

The middle of this range ($39K) is 56% below the median base salary for Marketing Manager roles in the United States ($88K).

Marketing Manager median pay in the United States

$88K/yr

Most pay falls between $75K and $105K. Based on 1,275 salaries.

See all Marketing Manager salariesSee more Marketing Manager jobs
See all aptihealth salaries

Marketing Team

Median Tenure
0.7 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$65M
Last Raise
$50M
Series B, 4 years ago

Funding History

  • Nov 2021
    Series B • $50M
  • Jan 2020
    Series A • $12.5M
  • Jun 2019
    Seed • $2.5M

Traffic Signals

Monthly Visitors
93.1K
Monthly Google Ads Budget
$62
Traffic Source Mix
Search
22.6%
Direct
74.1%
Referral
2.7%
Social
0.3%
Paid
0.3%

Headcount Trend

Current headcount: ~115
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Marketing Manager (Part Time, Hybrid)

aptihealth · New York, USA · Hybrid