Marketing Manager, North America

Denver, CO (Hybrid)

$92K/yr – $139K/yrMid LevelFull time

Posted 2 days ago

Job Summary

Own and deliver go-to-market campaigns for NA partner marketing, shaping briefs, planning resources, and driving cross-functional delivery from brief to results across mid-funnel activation, events, and process improvements that boost registrations, attendance, engagement, and leads.

Job Description

Responsibilities

  • The role and its impact: As Marketing Manager, you will plan and deliver the go-to-market work behind campaigns that help accounting and bookkeeping partners get more from Xero.
  • Within our Partner Marketing team, you will take campaigns from requirements through to results: shaping creative briefs, organising the people and resources needed, building the project plan and schedule, and keeping cross-functional teams moving so milestones are met.
  • Your focus will sit across mid-funnel partner activation, event promotions, and the process improvements that help the whole team Go Further.
  • The impact of this work is measurable and shared. Your campaigns show up in registrations and attendance at partner events, in engagement across our always-on communications, and in the quality of leads reaching our sales teams.
  • You will Go Together with colleagues in events, sales and global marketing, and Go Fast by making sensible calls when the full picture is not yet available.
  • The team and how they connect: You will join our North America Partner Marketing team, reporting to the Head of Partner Marketing, US, and working alongside our Head of NA Events and two Senior Marketing Managers.

Requirements

  • You will bring experience across marketing, marketing communications, business operations or project management, including event promotions measured on registrations and attendance
  • Organising competing priorities comes naturally to you, and you keep hold of the detail without losing sight of the bigger picture
  • Collaborating inside a matrixed organisation is familiar territory, whether with integrated marketing colleagues or external agency partners, so you can Go Together from brief through to delivery
  • Taking a go-to-market plan all the way through to delivery with a genuine sense of ownership is work you enjoy
  • An experimentation mindset matters to you, and you will Go Bold by testing, learning and optimising campaigns across every channel
  • Comfort with Salesforce, marketing automation and Google Workspace will help, alongside clear and considerate communication in writing and in person

Benefits

  • Comprehensive Benefits: Medical, dental, vision, 401(k) match, and 21 days PTO, 10 days of Wellbeing leave, 5 days of Xtra Leave, 1 volunteer day, 12 paid holidays, paid parental leave.
Xero logo

Xero

4.0 Glassdoor

Accounting software to help supercharge your small business. Power your invoicing. Automate your admin. And set business efficiency to cruise control. Used by over 4.2m subscribers globally. Xero's Community Guidelines: https://www.xero.com/support/community-guidelines/

Founded in 2006
Wellington, Wellington, NZL
6.2K employees (459 in marketing)
71% recommend to a friend
68% CEO approval

Salaries

Posted range

$92K/yr – $139K/yr

Taken straight from the job posting.

See all Xero salaries

Funding

Total Funding
$1.6B
Last Raise
$925M
Post IPO Debt, 2 years ago

Funding History

  • Jun 2024
    Post IPO Debt • $925M
  • Sep 2021
    Grant • $56.5K
  • Oct 2020
    Grant • $56.6K

Traffic Signals

Monthly Visitors
33.3M
Monthly Google Ads Budget
$2.3M
Traffic Source Mix
Search
20.4%
Direct
77%
Referral
1.9%
Social
0.1%
Paid
0.4%

Headcount Trend

Current headcount: ~6.2K

Recent News

Xero logo

Marketing Manager, North America

Xero · Denver, CO · Hybrid