Marketing Manager

Responsibilities

• Develop, implement, and optimize integrated marketing campaigns across digital platforms including social media, email, SEM (Search Engine Marketing), and paid advertising campaigns.
• Manage and refine website content
• Utilize SEO tools and conduct keyword research to improve organic search rankings and increase website traffic.
• Oversee paid search marketing efforts through Google Ads (formerly Google AdWords) and Facebook Advertising to maximize ROI.
• Create visual content for digital ads, social media posts, and email marketing.
• Lead social media management efforts by creating engaging content for various platforms and managing advertising campaigns to grow followers and engagement.

Requirements

• Proven experience in digital marketing or related roles with a strong understanding of SEO tools, paid advertising campaign management, and social media marketing strategies.
• Hands-on experience with Google Ads (Google AdWords), Facebook Advertising, SEM techniques, and marketing automation platforms.
• Demonstrated ability to develop compelling content for diverse audiences through copywriting and content creation skills.
• Strong project management skills with the ability to coordinate multiple campaigns simultaneously while maintaining attention to detail.
• Excellent communication skills for collaborating across teams and presenting insights clearly.

Benefits

• Employee discount
• Flexible schedule
• Paid time off