Marketing Manager

Miami, FL (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive customer lifecycle marketing for a B2B SaaS organization, leading digital campaigns, automation, and personalization to reduce churn and drive expansion.

  • Lead cross-channel lifecycle programs from retention to advocacy.
  • Must-have: 3–5+ years in lifecycle/retention marketing with Salesforce and at least one MA platform (Marketo, HubSpot, or Webflow).
  • Standout: AI-driven personalization to optimize customer journeys and measure ROI.

Job Description

Drive customer lifecycle marketing for a B2B SaaS organization, leading digital campaigns, automation, and personalization to reduce churn and drive expansion.

  • Lead cross-channel lifecycle programs from retention to advocacy.
  • Must-have: 3–5+ years in lifecycle/retention marketing with Salesforce and at least one MA platform (Marketo, HubSpot, or Webflow).
  • Standout: AI-driven personalization to optimize customer journeys and measure ROI.