Own integrated campaign management across multi-channel programs from planning and content commissioning to execution, optimization, and performance reporting for multiple brands.

• Campaign Planning: Build comprehensive plans that align brand goals, channels, and timelines across digital, broadcast, events, and mail.
• Content & Execution: Commission creative assets and oversee timely delivery of all campaign components with stakeholder approvals.
• Performance & Optimization: Monitor results, adjust tactics, and present learnings to improve future campaigns.

Responsibilities

• Work to build and maintain positive relationships with brand/product owners, Marketing team peers, and support departments across the organization.
• Utilize insights from past campaign and channel performance to build integrated marketing campaigns across a variety of mediums: digital (websites, email, social, text), radio, events, direct mail, etc.
• Assemble campaign plan into a comprehensive view for client(s) and team to understand.
• Proactively work to plan, organize, and reserve inventory to ensure availability for each campaign component.
• Work collaboratively with channel managers, producers, and project managers to commission content in a timely and orderly fashion.
• Manage stakeholder reviews and secure timely approvals of all content used in campaigns.
• Oversee the implementation of all campaign components, ensuring accuracy.
• Monitor campaign performance, making adjustments to optimize where possible.
• Compile reports on campaign performance, presenting results and learnings for improvement.
• Provide exceptional customer service, anticipating needs, utilizing appropriate communication frequency/channels, and following up to ensure all commitments have been met.

Requirements

• Minimum 5 years’ marketing and customer service experience.
• Experience in agency or in-house environments with multi-brand/multi-location environments, required.
• Experienced in full, comprehensive campaign mediums (broadcast, outdoor, print, digital, and mail).
• Knowledge and understanding of the creative process, ability to commission creative development, and work with creative producers.
• Good understanding of current marketing trends.
• Possess exceptional Project Management skills and planning abilities.
• Ability to manage several marketing campaigns simultaneously.
• Expert problem-solver with strong skills in time management, budget, and process improvement.
• Experience using Project Management software (Wrike), preferred.
• A collaborative and flexible style, with strong service mentality. Need to be seen as a team player.

Benefits

• Medical Insurance, Vision Insurance and company paid Dental
• Company paid life insurance and short term/long term disability insurance
• Company 401k with a generous company match
• Parental leave with Baby Bonding pay
• Generous paid vacation, sick leave and holiday time off
• Amazing company culture that includes exclusive access to concerts, movie premieres, media industry events, etc