Responsibilities

• Content & Storytelling: Develop compelling copy and visuals for homeowner stories, volunteer highlights, donor recognition, and community impact; Create content across social media, newsletters, website, and marketing materials.
• Website Management & Digital Experience: Maintain and regularly update the Habitat Broward website; Manage key sections (Photo Gallery, Media Library, Communities pages); Upload and organize media; Support SEO-friendly content updates; Develop and execute digital campaigns that drive website traffic, especially during Homeowner Program Open Enrollment.
• Graphic Design & Collateral Development: Design brochures, flyers, invitations, presentations, impact reports, and digital ads; Create commemorative flip books highlighting build process, families, and sponsors; Ensure materials align with brand standards.
• ReStore Marketing: Drive traffic and sales for Habitat ReStore through bi-weekly Canva commercials, promotional email blasts via Constant Contact, social media content; Develop graphics/campaigns for seasonal sales and donations.
• Media Relations: Collaborate with PR firm on pre-event Media Alerts and post-event Press Releases; Coordinate media coverage for events; Maintain Media Library and track PR outcomes.
• Digital Marketing & Social Media: Manage all social platforms; Plan, schedule, publish, monitor engagement, and respond; Support integrated campaigns across social, email, and digital advertising.
• Email Marketing: Design and distribute monthly Habitat newsletters and ReStore promotional emails; Use segmentation and analytics to improve performance.
• Event Marketing: Support marketing for events such as Women Build, CEO Build, home dedications, and community outreach; Assist with promotions, signage, sponsor recognition, and post-event reporting.