Senior Director of Growth (Flo Pilates)
Nysonian
USA (Remote)
$170K/yr - $230K/yrIn-houseFull-timeSenior level
6 hrs ago
Marketing Manager, Growth & Innovation
Hopkins, MN (Hybrid)
Salary Not AvailableMid Level3+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
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Job Summary
Lead food-innovation marketing and product development across egg, potato, and related categories, guiding cross-functional teams from concept to launch.
- Own cross-functional project leadership (R&D, Culinary, QA, Ops, Sales, Insights) to scope, time, and deliver new items.
- Must-have: Strong project management experience with on-time execution.
- Standout: Ability to translate insights into launch stories and product claims with customer collaborators.
Job Description
Responsibilities
- Lead innovation projects from concept through commercialization across egg, potato, and complementary categories. Dive deep into food trends, menus, operator needs, and competitive offerings to identify whitespace and build a winning pipeline.
- Develop business cases that support the successful launch of new items by analyzing the marketplace, forecasting sales, and determining financial targets.
- Build and lead cross-functional teams (R&D, Culinary, QA, Ops, Sales, Category/Insights) to align scope, timing, and outcomes.
- Partner with culinary, sales, R&D, and our customers to translate insights into relevant concepts, product claims, and launch stories.
- Track post-launch performance and apply insights to continuously strengthen the innovation pipeline.
Michael Foods Inc.
3.2 Glassdoor
For over 100 years, the Michael Foods family of businesses has leveraged quality ingredients and innovative processes to offer the finest products and solutions to our customers and consumers. Today, Michael Foods is the nation’s largest processor of value-added eggs; producing and distributing value-added egg and refrigerated potato products to foodservice and food ingredient customers. Michael Foods has several industry leading brands within our portfolio including Papetti's® (value-added egg products), Simply Potatoes® (refrigerated potatoes), and Easy Eggs® (retail-ready egg offerings).
Founded in 1908
Hopkins, Minnesota, USA
1.5K employees (23 in marketing)
59% recommend to a friend
72% CEO approval
Traffic Signals
Monthly Visitors
23.7K
Monthly Google Ads Budget
$2.5K
Traffic Source Mix
Search
62%
Direct
37.2%
Social
0.8%
Headcount Trend
Current headcount: ~1.5K
Marketing Team
Marketing Team Size
23 (2% of company)
Marketing Roles Posted (Last 30 Days)
1
