Responsibilities

• Marketing Strategy & Planning - Develop and execute annual, seasonal, and promotional marketing plans aligned with revenue and brand objectives.
• Assist the Director of Sales & Marketing with budgeting and marketing initiatives.
• Monitor market trends, competitive activity, and identify growth opportunities.
• Establish campaign objectives and measure performance.
• Social Media & Content - Lead the strategy and execution of the hotel's social media presence across Instagram, Facebook, LinkedIn, and YouTube.
• Develop engaging photography, video, and written content that reflects the hotel's luxury brand and supports revenue initiatives.
• Manage the social media content calendar, live event coverage, and seasonal campaigns.
• Monitor performance analytics, audience growth, emerging trends, and recommend ongoing improvements to maximize engagement and reach.
• Content & Creative Development - Lead the creation of marketing campaigns, seasonal promotions, and creative content.
• Coordinate hotel photography and videography across guestrooms, Food & Beverage outlets, events, spa, and public spaces.

Requirements

• Bachelor’s degree in marketing, communications, hospitality, or a related field preferred.
• 3–5+ years of marketing experience, preferably in luxury hospitality, hotels, restaurants, or a related industry.
• Strong knowledge of digital marketing, social media, SEO, brand management, and content creation.
• Experience managing Meta Ads, Google Ads, CRM/email marketing, and Google Business Profiles.
• Proven ability to develop engaging content and capture photography/video for social media and live events.
• Strong analytical skills with experience measuring campaign performance, digital growth, and return on investment (ROI).
• Excellent organizational, communication, and project management skills with the ability to manage multiple priorities in a fast-paced environment.
• Self-motivated, creative, and detail-oriented with the ability to work independently and collaboratively across departments.
• Must be flexible to work occasional evenings, weekends, and holidays to support hotel events and marketing initiatives.

Benefits

• Group Health Insurance Plans (Medical, Dental, Vision)
• Company Paid Life Insurance
• Long Term Disability
• 401k Retirement Savings Plan
• Paid Vacation Days and Paid PTO Days
• Aflac Supplemental Short Term Disability, Accident Advantage and Cancer Care Plans