Responsibilities

• Develop and own the division marketing plan aligned with revenue and growth objectives
• Maintain alignment between division leadership and Amplēo marketing leadership
• Define and maintain the ideal customer profile (ICP), positioning, and core messaging
• Translate business priorities into clear, executable marketing initiatives
• Manage and execute marketing campaigns and initiatives end-to-end
• Coordinate deliverables across shared services teams (web, creative, content, demand generation, and business development)
• Sequence and track work to ensure timely delivery of projects
• Manage projects within ClickUp and maintain visibility across stakeholders
• Manage marketing and business development budgets and adjust spend based on performance and pipeline impact
• Monitor and manage key performance metrics including MQL volume, conversion rates, cost per lead, customer acquisition cost, and campaign/channel performance
• Provide regular reporting on results, risks, and recommended adjustments
• Ensure consistency across marketing and sales materials
• Contribute to development and refinement of marketing content as needed
• Lead weekly Marketing/BD syncs with division leadership and shared services partners
• Provide weekly updates to the growth team on marketing performance and project status
• Collaborate effectively within a shared-services, matrixed environment

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Highly organized, accountable, and metrics-driven
• Strong project management, budgeting, and negotiation skills.
• Excellent communication and leadership abilities.
• Ability to work under pressure and manage multiple events simultaneously.
• Proficiency in event management software and marketing tools, especially HubSpot.
• This role is limited to candidates residing in Utah due to operational, payroll, and compliance requirements. Applicants who do not currently reside in Utah will not be considered.

Benefits

• Flexible PTO
• Medical, dental, and vision insurance with FSA options
• Company-paid life insurance
• Paid parental leave
• 401(k) with company match
• Professional development opportunities
• 12 paid holidays off