Marketing Manager

Responsibilities

• Media and Ad Execution : Spearheading the dissemination of marketing content across various channels, including print ads, advertorials, and digital content.
• Dealer Partner Marketing Execution : Implementing strategic marketing plans for dealer partners, ensuring alignment with regional and national marketing objectives.
• Special Markets Support: Enhance the visibility and generate leads for the special markets segment by executing targeted marketing initiatives.
• Sales Support: Providing robust support to the sales team through weekly marketing updates, maintaining an up-to-date inventory of sales materials and ensuring all resources are current and effectively distributed.
• Events Support: Playing a key role in the execution of marketing events, including tradeshows, sales meetings, and educational events, managing logistics as needed. Ensure the global digital asset management and sales enablement platforms are accurate, updated, and operational.
• People Leader: Must have experience managing 2 or more people in a direct leadership role.
• Clinical Education Support: Manage approval processes for customer-facing materials, support webinar execution, and oversee third-party contracts.

Requirements

• Education and Experience: A Bachelor’s degree in marketing, communications, or business is preferred, coupled with at least 5 years of relevant experience.
• Familiarity with the dental industry, marketing and events, and B2B sales is advantageous.
• Proficiency in Microsoft Office Suite and an understanding of Microsoft Dynamics, HubSpot, and Showpad are desirable.
• Communication and Comprehension Skills: Exceptional verbal and written communication skills are essential, along with interpersonal prowess, attention to detail, and organizational capabilities.
• The ability to interpret business-related documents and effectively convey information to various stakeholders is a must.
• Travel: Up to 20% overnight travel may be required for travel to tradeshows, dealer meetings, and other business-related travel.

Preferred

• Familiarity with the dental industry, marketing and events, and B2B sales is advantageous.
• Proficiency in Microsoft Office Suite and an understanding of Microsoft Dynamics, HubSpot, and Showpad are desirable.

Benefits

• medical/dental/vision benefits
• 401K match