Responsibilities

• Develop and manage the strategy and execution of multi-channel, integrated internal marketing campaigns that engage warriors, their families, and other audiences in WWP programs, services, and resources.
• Own end-to-end campaign planning, including audience segmentation, messaging, channel strategy, timelines, and success metrics.
• Set team priorities and remove barriers to ensure successful campaign delivery.
• Oversee content and creative strategy and execution for warrior-facing communications across email, digital platforms, websites, and other outreach channels.
• Manage complex, cross-functional initiatives by aligning stakeholders, maintaining integrated project plans, prioritizing resources, and mitigating risks to timelines and outcomes.
• Establish performance benchmarks, monitor and analyze engagement metrics, and apply insights to optimize campaigns and outreach strategies.
• Uphold brand consistency across all materials and channels by serving as a brand ambassador and ensuring adherence to WWP’s voice, tone, and visual identity.
• Attend WWP programs and community events as needed to gather content and insights and to support marketing outreach efforts.
• Represent and communicate the WWP mission, vision, and values, and the impact of WWP programs, in public forums and at events.
• Stay current on internal communications, engagement, marketing, and nonprofit industry trends, and apply best practices to continuously improve campaign effectiveness.

Requirements

• Seven years of progressive experience in integrated marketing, internal communications, audience engagement, or campaign management.
• Five years of experience using Salesforce Marketing Cloud or a similar marketing automation platform to develop, execute, and optimize multi-channel campaigns.
• Five years of experience leading cross-functional marketing, communications, or creative projects and initiatives.
• Five years of experience developing audience or member engagement strategies focused on relationship-building, participation, and retention.
• Three years of staff management experience.
• Bachelor’s degree in marketing, communications, or related field. Equivalent combination of applicable education, training, certification, and experience may be considered in lieu of degree.

Preferred

• Experience working with a nonprofit organization.
• Experience contributing to or managing brand strategy and ensuring brand consistency across marketing and communication materials.
• Experience using project management tools (e.g., Monday.com, Asana, Workfront) or creative collaboration platforms.

Benefits

• · A flexible hybrid work schedule (three days in the office, two days’ work from home)
• Full medical, dental, and vision coverage for both teammates AND family members
• A fun, mission-focused, and collaborative team environment