Marketing Manager - Emergency Center

Round Rock, TX (Hybrid)

$60K/yr – $70K/yrMid Level3+ years expFull time

Posted 5 days ago

Job Summary

Own and execute healthcare community outreach initiatives for NorthStar Emergency Center, building local partnerships, managing events, and shaping the local marketing presence.

  • Develop marketing plans and campaigns aligned with growth opportunities
  • Build relationships with clinics, practices, and community organizations
  • Plan and lead community events and health initiatives

Job Description

Responsibilities

  • Develop and execute comprehensive marketing plans to promote NorthStar Emergency Center's services.
  • Build and maintain relationships with urgent cares, primary care and pediatric practices, OB/GYN and orthopedic offices, senior living communities and home health agencies
  • Represent the ER at the Round Rock Chamber, school district athletics, youth sports leagues, churches, HOAs, first-responder events and health fairs
  • Plan and run our grand opening and ribbon cutting, open-house tours, and recurring community events such as sports physical days and CPR/first-aid classes
  • Manage our local digital presence: Google Business Profile, online review responses, and local social media
  • Analyze market trends and patient demographics to identify opportunities for growth.
  • Create engaging content for various platforms, including social media, email newsletters, and the company website.
  • Collaborate with cross-functional teams to ensure consistent messaging and branding across all channels.
  • Manage marketing budgets and track the effectiveness of campaigns through analytics and reporting.
  • Organize events and initiatives that promote community health and wellness.

Requirements

  • 3+ years of experience in healthcare community outreach, physician liaison or healthcare business development (ER, urgent care or home health strongly preferred)
  • Existing relationships in Round Rock and Williamson County
  • Self-starter who is comfortable working independently in the field
  • Strong communication and presentation skills; comfortable speaking to groups
  • Organized and able to track and report on activity
  • Reliable vehicle, valid Texas driver's license and auto insurance
  • Available for some evenings and weekends for community events
  • Bachelor's degree in marketing, communications, healthcare administration or a related field preferred

Preferred

  • Experience with graphic design and content creation tools.
  • Familiarity with SEO and online advertising platforms.
  • Previous experience in community outreach or public relations

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

The middle of this range ($65K) is 26% below the median base salary for Marketing Manager roles in the United States ($88K).

Marketing Manager median pay in the United States

$88K/yr

Most pay falls between $75K and $105K. Based on 1,168 salaries.

Marketing Manager - Emergency Center

Round Rock, TX · Hybrid