Marketing Manager

Responsibilities

• Organize community events for the dealership, such as open houses, motorcycle rides, and charity events.
• Responsible for routine updates of the marketing plan.
• Conduct market research activities and analysis and establishes data management to improve the dealership’s marketing efforts.
• Coordinate the development and implementation of the dealership’s marketing, advertising, and public relations activities.
• Develop and manage annual marketing budgets, regularly monitors expenditures, and prepares summary assessments and reports.
• Monitor and analyze marketing promotion results to determine effectiveness of each promotion campaign.
• Develop monthly and annual objectives for the departments in collaboration with Dealer Principal and General Manager(s).
• Maintain budgeted revenue and expense objectives for all dealership locations.
• Develop promotional campaigns in collaboration with dealership Managers
• Attend training sessions to keep current with marketing department practices/techniques.

Requirements

• 5+ years’ marketing experience
• Automotive/Motorcyle Marketing experience preferred
• Knowledge and experience with Harley-Davidson products sold by the dealership.
• Be prompt and available for flexible scheduling.
• Demonstrate an interest in growing the business.
• Focus on quality.
• Normally indoors, however, some outdoor work is required during open houses or other events.

Benefits

• May offer relocation support
• Weekly Pay
• Uncapped earning potential! -Bonuses, Commissions, etc.
• 401K with company match
• Competitive Health Benefits including:
• Medical
• Dental
• Vision
• Supplemental Insurance options, Life Insurance, Short Team Disability & Long-Term Disability
• Employee Assistance Program