Drive local store marketing and events execution that translate national programs into on-site activation, while managing an events team, budgets, and performance reporting to leadership.

• Marketing Execution: translate corporate campaigns into store-level activation, events, and in-store communications that follow brand guidelines.
• Events & Team Leadership: hire, schedule, train, and manage the Events team; plan and run in-store, off-site, public, and private events.
• Measurement & Compliance: track spend, analyze performance, and report progress to senior leadership on a weekly basis, ensuring timelines and budgets are met.