Responsibilities

• Develop and execute email and social media marketing calendars, launching targeted campaigns in collaboration with the marketing team
• Manage website merchandising, including setting up SKUs, updating product pages, and building customer-centric category and brand pages
• Coordinate with technology providers, web developers, and software connectors to ensure seamless website workflows, including discovery, issue resolution, and testing
• Create and cultivate dynamic and static content utilizing available resources and tools
• Implement best-in-class structural and technical SEO strategies across all relevant web pages
• Collaborate with the Merchandising Team to validate data integrity between websites, vendors, and ERP systems
• Oversee site search management, including maintenance, enhancements, and performance analysis
• Partner with marketing to deploy promotional campaigns and analyze their effectiveness
• Support internal teams and enhance overall user experience through various initiatives
• Lead and develop the eCommerce Marketing Team, managing workflow dashboards, prioritizing tasks, identifying trends, and exploring efficiencies

Requirements

• Minimum of 3+ years experience in digital marketing or merchandising, with a focus on user experience, product presentation, and conversion optimization
• Experience with BigCommerce platform and its app ecosystem; Shopify experience is a plus
• Proficiency in problem-solving with HTML, JSON, JavaScript, and CSS
• Strong mathematical skills with the ability to apply concepts to pricing models, percentages, and rounding
• Ability to manage multiple priorities efficiently in a fast-paced environment
• Excellent teamwork and collaboration skills
• Strategic thinker with the ability to develop and execute 90-day plans to achieve results
• High level of integrity, judgment, and professionalism
• Demonstrated attention to detail and strong work ethic
• Self-motivated with a willingness to support team objectives and company goals

Preferred

• Shopify experience is a plus

Benefits

• Competitive salary ranging from $88,300 to $103,133 annually
• Flexible hybrid or remote work arrangements based on location
• Opportunities for professional growth and development
• Collaborative and innovative work environment
• Comprehensive health and wellness benefits (details to be provided by employer)
• Paid time off and holidays
• Participation in company-sponsored training and development programs