Responsibilities

• You’ll be responsible for planning, launching, and optimising paid campaigns across Meta, Google and TikTok, with the goal of scaling performance for high-growth DTC brands.
• You’ll take ownership of campaign strategy, execution, and performance analysis - ensuring every pound and dollar spent delivers maximum impact.

Requirements

• Proven experience managing paid media campaigns on Meta, Google and TikTok
• Strong understanding of campaign structure, targeting, bidding, and optimisation best practices for both platforms
• Confident managing budgets of £/$50k+/month and delivering measurable improvements in ROAS and CPA
• Experience with landing page testing and CRO best practices
• Analytical mindset with experience using performance tracking tools (Google Analytics, Triple Whale, etc.)
• Comfortable producing clear, insightful reports that connect data to actions and results
• Strong collaboration skills - able to work closely with Account Managers, Designers, and Creatives
• Experience writing or briefing in performance-driven ad copy and creative concepts
• Highly organised with excellent attention to detail across campaign setup and tracking
• Comfortable working in a fast-paced, client-facing environment with multiple projects on the go

Preferred

• Experience working in an agency or with multiple client accounts simultaneously
• Familiarity with e-commerce and DTC brand growth strategies
• Experience running campaigns across other platforms (e.g. Snapchat, Pinterest, YouTube)
• Knowledge of product feeds, shopping campaigns, and dynamic ads
• Meta, Google or TikTok certifications