Marketing Coordinator
Perfected Health Care
New Jersey, USA (Remote)
$19/hr - $25/hrIn-houseFull-timeMid level1+ years exp.
1 day ago
Marketing Manager - DC Power FC
District of Columbia, USA (On-site)
$70K/yr – $80K/yrMid Level5+ years expFull time
Posted 2 days ago
Job Summary
Owns the planning and execution of Power FC's marketing strategy, campaigns, and fan-growth initiatives, coordinating cross-functional teams to drive attendance and revenue.
- Lead integrated campaigns across marketing, ticketing, and community outreach to grow the fan base.
- Leverage data and CRM to optimize audience targeting and performance.
Job Description
Responsibilities
- Lead the strategic planning and execution of key marketing campaigns and seasonal tentpole initiatives that drive attendance, fan growth, and revenue.
- Develop integrated marketing plans supporting Season Memberships, Group Sales, Single Match Tickets, Hospitality, Merchandise, and Community initiatives.
- Establish campaign objectives, audience strategies, timelines, and performance metrics.
- Analyze campaign performance and provide recommendations to optimize future marketing efforts.
- Work closely with the Ticketing team to develop and execute marketing plans that support revenue-generating initiatives, including Season Membership Renewals, New Deposits, Single Match Ticket Sales, and Group Sales.
- Identify opportunities to grow the Power FC fan base through targeted acquisition, retention, and engagement strategies.
- Support database growth initiatives through digital, grassroots, and experiential marketing efforts.
- Lead Power FC's grassroots and experiential marketing strategy, including community events, festivals, youth soccer activations, and fan engagement opportunities.
- Develop programs that increase brand visibility and deepen connections with local communities.
- Manage execution of on-site activations and fan-facing experiences that drive awareness and attendance.
Requirements
- Bachelor's degree in Marketing, Sports Management, Communications, Business, or related field preferred.
- Minimum of five (5) years of experience in sports marketing, brand marketing, experiential marketing, or a related field.
- Experience managing integrated marketing campaigns and cross-functional projects.
- Strong understanding of CRM, email marketing, digital marketing, and fan engagement strategies.
- Experience working in professional sports, entertainment, live events, or related industries preferred.
- The candidate must be able to successfully pass a background check.
DC Power Football Club
Power FC stands as the newest professional women’s soccer team in Washington D.C., committed to elevating women’s sports and nurturing a sense of community through exciting, top-tier soccer matches.
Founded in 2024
Washington, District of Columbia, USA
31 employees (15 in marketing)
Salaries
Posted range
$70K/yr – $80K/yr
Taken straight from the job posting.
The middle of this range ($75K) is 15% below the median base salary for Marketing Manager roles in the United States ($88K).
Marketing Manager median pay in the United States
Most pay falls between $75K and $105K. Based on 1,237 salaries.
Marketing Team
Marketing Team Size
14 (45% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
6.1K
Traffic Source Mix
Search
27.7%
Direct
48%
Referral
5.8%
Social
17%
Paid
1.5%
Headcount Trend
Current headcount: ~31
News about DC Power Football Club
Links
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