Marketing Manager

Virginia Beach, VA (On-site)

$60K/yr – $70K/yrMid LevelFull time

Posted 2 days ago

Job Summary

Lead and own a strategic marketing program for a regulated professional services firm, guiding a small team to expand brand reach, generate qualified leads, and grow clients through digital, content, and multicultural campaigns.

Lead and mentor a small marketing team with clear goals
Drive digital marketing, content, social media, and campaigns
Ensure compliance with professional standards and legal requirements

Job Description

Responsibilities

Develop and execute a comprehensive marketing strategy focused on brand growth, qualified lead generation, new client growth, reputation management, and community engagement
Lead, mentor, and manage a small marketing team, ensuring clear goals, accountability, and high-quality output
Oversee digital marketing, content creation, social media, SEO/SEM, community outreach, and campaign execution
Ensure all marketing aligns with legal industry standards and professional compliance requirement
Track performance data and make informed, metric-driven decisions to improve effectiveness
Support Spanish-language campaigns and multicultural marketing efforts
Represent the marketing function in leadership discussions and company initiatives

Requirements

Experience in professional services, legal marketing, or similar regulated industries
Strong knowledge of digital marketing, branding, and campaign strategy
Excellent judgment, professionalism, and communication skills
Creative problem-solver with a leadership mindset
Ability to balance strategy and hands-on execution
Experience managing small teams and multiple priorities
Bilingual Spanish language skills a plus (not required)

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

The middle of this range ($65K) is 26% below the median base salary for Marketing Manager roles in the United States ($88K).

Marketing Manager median pay in the United States

$88K/yr

Most pay falls between $75K and $105K. Based on 1,168 salaries.

See all Marketing Manager salaries See more Marketing Manager jobs

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