Marketing Manager Canada

New York City, NY (Hybrid)

$100K/yr – $120K/yrSenior Level3+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the Canadian market growth for a European brand with a bilingual website while leading a multi-channel growth engine for a DTC playbook and international rollout.

  • Canada site ownership: FR/EN content, CRO, and performance tracking to drive conversion.
  • Growth engine: oversee paid media, SEO, CRM, Amazon, influencer programs, and partnerships for Canada.
  • Global alignment: partner with US/Europe and agencies to protect brand and ROI across markets.

Job Description

Responsibilities\n
    \n
  • Launch and manage the Canadian site (FR & EN), including content adaptation, conversion optimization, performance tracking, and continuous improvement.
  • \n
  • Define and execute the digital growth strategy across paid media, SEO, CRM, Amazon, influencer marketing, and partnerships.
  • \n
  • Oversee media and creative agencies to ensure brand consistency and strong ROI.
  • \n
  • Build and manage retention and subscription strategies with CRM, loyalty programs, and community engagement.
  • \n
  • Collaborate with US and European teams to maintain global brand consistency and share best practices.
  • \n
\nRequirements\n
    \n
  • Currently located in NYC and experienced in the American and/or Canadian market
  • \n
  • 3-4 years of experience in digital marketing, growth, and e-commerce with a focus on the Canadian market
  • \n
  • Proven track record across acquisition and performance channels (Meta, TikTok, Google, Amazon)
  • \n
  • Strong analytical skills with a background in managing budgets and external partners
  • \n
  • Entrepreneurial mindset and results-driven with the ability to move between big picture strategy and day-to-day execution
  • \n
  • Native Canadian French and fluent English are required
  • \n
  • Must be authorized to work in the United States. We are unable to sponsor H-1B visas at this time.
  • \n
\nBenefits\n
    \n
  • A strategic and autonomous role, with significant impact on growth and strong opportunities to grow with the brand.
  • \n
  • The opportunity to launch a leading European brand in Canada.
  • \n
  • A dynamic international team, spanning Munich, Paris, New York, and Montreal.
  • \n
  • Salary range: USD 100K – 120K
  • \n
  • Benefits: Group insurance (health, dental, and vision), 401(k), 20 days PTO
  • \n
Havea logo

Havea

Havea est un groupe leader européen en santé naturelle. Le Groupe consacre toute son expertise à travers ses marques à proposer une offre de produits efficaces, sûrs et accessibles à tous.Havea a pour vocation d’assurer le développement pérenne de chacune de ses marques, naturellement holistiques et inspirantes, dans le respect de leur identité et de leur engagement tout en garantissant une place privilégiée au consommateur.Pour cela, nos collaborateurs œuvrent chaque jour à faire croitre notre activité Made In France et rayonner notre savoir-faire.Nous sommes Havea, activateur naturel de marques engagées.

Founded in 1975
Paris, Île-de-France, FRA
1K employees (148 in marketing)

Traffic Signals

Monthly Visitors
23.3K
Traffic Source Mix
Search
24.6%
Direct
52.3%
Referral
18%
Social
5.1%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
80 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$200.6M
Last Raise
$200.6M
Debt Financing, 8 years ago

Funding History

  • Apr 2018
    Debt Financing
  • Jan 2017
    Debt Financing
  • Nov 2016
    Private Equity • $200.6M