Marketing Manager

Plano, TX (On-site)

$48/hr – $70/hrMid Level5+ years expContract

Posted 6 weeks ago

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Job Summary

Own end-to-end Care+ marketing execution with cross-functional alignment, turning market insights into growth across acquisition, retention and channel campaigns.

  • Channel/Campaign Ownership: Lead the marketing strategy and campaign delivery with MX Marketing oversight across digital, social, and email.
  • Insight-to-Action: Translate market trends and customer insights into opportunities that raise ROI and hit business goals.
  • Unified Messaging: Ensure cohesive brand and product messaging across product, sales, and creative teams to drive cohesive campaigns.

Job Description

Responsibilities

  • Develop and implement comprehensive marketing strategies to promote Care+ services, focusing on customer acquisition and retention.
  • Collaborate with cross-functional teams, including product management, sales, marketing and creative services, to ensure cohesive messaging and campaign execution.
  • Analyze market trends and customer insights to identify opportunities for growth and optimize marketing efforts.
  • Partner with MX Marketing to manage and oversee the execution of marketing campaigns across various channels, including digital, social media, and email.
  • Optimize product performance by aligning brand strategy with retail channel execution.
  • Monitor campaign performance and provide actionable insights to improve ROI and achieve business objectives.
Aditi Consulting logo

Aditi Consulting

3.9 Glassdoor

We’re the AI-powered engineering expertise behind some of the world’s most innovative companies. As their strategic digital engineering partner, we transform ambitious visions into market-leading realities across Fortune 500 enterprises and emerging leaders alike. Our intelligent solutions unlock real value at every stage of our clients’ innovations that not only elevate them to industry leadership but also create lasting value for the customers they serve and the communities they impact.With over three decades of engineering excellence across 70+ Fortune 500 enterprises and emerging companies. We design, build, and operate impactful solutions that unlock real value at every stage of our clients’ digital transformation with speed at scale. Our cross-industry expertise enables us to thoughtfully transfer best practices while delivering extraordinary experiences throughout the entire transformation journey, fostering the lasting relationships that drive sustained success.

Founded in 1994
Bellevue, Washington, USA
981 employees (37 in marketing)
79% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
28.2K
Traffic Source Mix
Search
43.6%
Direct
47.3%
Referral
5.4%
Social
2.5%
Paid
0.9%

Headcount Trend

Current headcount: ~986

Marketing Team

Marketing Team Size
27 (3% of company)
Median Career Experience
23 years
Median Tenure
1.9 years
Marketing Roles Posted (Last 30 Days)
5