Responsibilities

• Email and automation - Build and refine automated email campaigns, track how they perform, and keep improving them so sales gets better leads.
• Lead measurement - Help define how we measure and qualify marketing-sourced leads, and build the reporting to show what's working.
• Webinars - Plan topics, create the content, and promote them.
• Trade shows - Prepare the materials and campaigns around the industry events we attend.
• Content and brand voice - Decide what we talk about, how we say it, and where we say it. You'll have the chance to help shape and define our brand voice.
• Innovate - Try new channels and approaches. We love to innovate and we are looking for more teammates who can contribute ideas.

Requirements

• 3–5 years of hands-on marketing experience.
• Experience in a structured marketing environment or marketing agency, where you learned how marketing runs with real goals, processes, and measurement.
• Experience with email marketing and marketing automation platforms (Eg: Pardot).
• Strong writing skills. A lot of the leg-work is content creation.
• Healthcare, SaaS, or SMB marketing experience is a plus.
• Regulated industry experience is a plus.

Preferred

• Regulated industry experience is a plus.

Benefits

• Medical and dental
• 401(k) with company match
• Flexible PTO
• MacBook
• Education reimbursement
• Company events and lunches