Marketing Lead, Private Equity

Boston, MA (Hybrid)

$120K/yr – $160K/yrSenior Level10+ years expFull time

Posted 6 months ago

Job Summary

Drive PE-focused marketing strategy and campaigns to engage private equity clients and consultants, building a PE center of excellence and coordinating cross-functional collateral and events.

  • Own the PE marketing roadmap and multi-channel campaigns to deepen client engagement.
  • Must-have: 10+ years of marketing experience with PE or professional services.
  • Standout: Leads cross-functional initiatives with Practice, Client Community, and events to establish a PE center of excellence.

Job Description

Responsibilities

  • Partner with the VP of Marketing + team to define and execute the marketing roadmap for the PE vertical, identifying opportunities for engagement on key accounts and key market trends
  • Drive / conduct market research on key trends in the Private Equity industry
  • Lead multi-channel, integrated marketing campaigns
  • Monitor news and competitor thought leadership offerings
  • Track performance at the campaign level
  • Build and maintain working relationships with consultants
  • Help establish a PE center of excellence in conjunction with the Practice Community
  • Working closely with the Practice Community, Client Community, and external resources, lead collateral creation and curation efforts.
  • Working with our consultants and our content team, plan and develop sophisticated thought leadership that speaks the “language of PE” to deepen brand trust and client engagement
  • Mine account planning intelligence, lead client and consultant surveys to fuel insights

Requirements

  • Bachelor’s degree in Marketing or related, MBA a plus
  • 10+ years of marketing experience
  • Experience in or targeting the PE industry
  • Professional services experience preferred
  • Ability to AI prompt effectively and to spot or challenge hallucinations
  • Broad marketing experience across digital assets, social, demand generation, thought leadership, content marketing strategy, event and sponsorship activation and cross-channel program management
  • Strong business acumen and executive presence
  • Familiarity with marketing automation systems
  • Solid written communication skills

Nice To Have

  • Experience in or targeting the PE industry
  • Professional services experience preferred
  • Ability to AI prompt effectively and to spot or challenge hallucinations
  • Broad marketing experience across digital assets, social, demand generation, thought leadership, content marketing strategy, event and sponsorship activation and cross-channel program management
  • Strong business acumen and executive presence
  • Familiarity with marketing automation systems
  • Solid written communication skills
  • Bachelor’s degree in Marketing or related, MBA a plus
  • 10+ years of marketing experience

Benefits

  • Flexible paid time off
  • 13 company holidays + a week off from Christmas through New Years
  • Twelve weeks of paid parental leave regardless of how you choose to grow your family
  • Generous health insurance coverage as well as optional vision and dental
  • 401k to save for retirement
  • Pre-tax commuter and flexible spending accounts
  • A lifestyle spending account to be used towards cell phone, internet, commuting, and learning & development
  • Wellness stipend for your mental, emotional, or physical wellbeing needs and support
  • Work from Home stipend
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Catalant

Welcome to the era we call Consulting 2.0. It’s consulting built for the modern age – flexible, fast, fit-to-purpose, and a fair value. Catalant was born at Harvard Business School in 2013, with an innovative, revolutionary solution called Consulting 2.0. It’s fit-to-purpose, fast, flexible, and a fair value. It’s a smarter, more modern approach to business leaders’ most pressing challenges. It’s the future of the industry. We curate and connect a global community of experienced professionals with backgrounds in leading consulting firms and as seasoned operators in major corporations. On average, Catalant consultants have more than twenty years of experience and represent a broad range of business competencies, including: · Operations· Digital & AI· Sales & Marketing· Transformation & Value Creation· M&A, Integration & Separation· Strategy & Finance· Organization & People We deploy multi-disciplinary consulting teams calibrated to your business needs with unrivaled agility and unparalleled expertise. Together, we deliver actionable solutions at scale, whenever and however you need them.Catalant is headquartered in Boston, Massachusetts, and serves clients around the world. Visit us at Catalant.com.

Founded in 2013
Boston, Massachusetts, USA
197 employees (8 in marketing)

Salaries

Posted range

$120K/yr – $160K/yr

Taken straight from the job posting.

The middle of this range ($140K) is 38% above the median base salary for Marketing Lead roles in the United States ($102K).

Marketing Lead median pay in the United States

$102K/yr

Most pay falls between $89K and $124K. Based on 40 salaries.

See all Catalant salaries
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Marketing Lead, Private Equity

Catalant · Boston, MA · Hybrid