Digital Marketing Specialist
Houseworks Collective
USA (Remote)
$50K/yr - $65K/yrIn-houseFull-timeMid level3+ years exp.
7 hrs ago
Marketing Intern, University of Notre Dame
Notre Dame, IN (Remote)
Salary Not AvailableIntern/New GradSeasonal
Posted 10 days ago
Job Summary
Own and help execute the bookstore's marketing initiatives across digital and campus channels, driving content creation, student engagement events, and data-driven proposals.
- Lead digital and print content across social platforms.
- Support on-campus campaigns, events, and collaboration with the marketing team.
- Assist research, proposal development, and cross-team alignment to marketing goals.
Job Description
Responsibilities
- Digital and Print Content Creation: Collaborate with the marketing team to plan, create, and execute engaging content for social media platforms (Facebook, Twitter, Instagram, etc.) while maintaining a consistent online presence.
- On-Campus Student Experience: Assist in the development and execution of marketing campaigns and on-campus student engagement initiatives, including digital marketing, social media, email marketing, and event promotion. Coordinate and support two student-driven engagement events each year to foster campus connections and elevate the student experience.
- Experiential Marketing Support: Support the promotion of in-house events (e.g., book signings, author visits, and student discount programs) through web, email, digital advertising, and regional marketing strategies.
- Proposal Development: With direction from the Marketing Manager, draft and develop a comprehensive proposal outlining an optimized marketing strategy and its potential impact on the bookstore’s brand and consumer engagement.
- Research & Analysis: Support the Marketing Manager by researching marketing trends, industry best practices, and customer engagement strategies to help inform marketing initiatives.
- Collaboration: Work closely with the marketing team to ensure the project aligns with the bookstore’s overall marketing objectives.
- Additional responsibilities as required.
Requirements
- Current undergraduate student at the University of Notre Dame, pursuing a degree in marketing, business, communications, or a related field.
- Strong written and verbal communication skills, with the ability to create engaging content for different platforms.
- Proficient in social media management and knowledgeable about current digital marketing trends.
- Detail-oriented and highly organized, capable of managing multiple projects and deadlines.
- Self-motivated with a strong work ethic and the ability to work independently as well as part of a team.
Preferred
- Familiarity with design software (Adobe Photoshop, Illustrator, Canva) is a plus.
- Prior marketing or retail experience is desirable, but not required.
Barnes & Noble Education, Inc.
Barnes & Noble Education, Inc. (NYSE:BNED) is a leading solutions provider for the education industry, driving affordability, access and achievement at hundreds of academic institutions nationwide and ensuring millions of students are equipped for success in the classroom and beyond. Through its family of brands, BNED offers campus retail services and academic solutions, a digital direct-to-student learning ecosystem, wholesale capabilities and more. BNED is a company serving all who work to elevate their lives through education, supporting students, faculty and institutions as they make tomorrow a better, more inclusive and smarter world.
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