Responsibilities

• Marketing Research & Strategy
• Conduct research on industry best practices across branding, social media, email marketing, and public relations
• Analyze trends in sports and entertainment marketing to support campaign development
• Provide recommendations to improve fan engagement, brand consistency, and campaign performance
• Digital Fan Experience & Community Engagement
• Research and engage with Facebook Groups and community platforms to expand audience reach
• Assist in identifying opportunities to enhance the fan journey from a digital perspective
• Support social media and email initiatives with insights on content trends and engagement strategies
• Game Day & VIP Experience Support
• Assist in planning and executing VIP and premium fan experiences on game days
• Support in-ballpark activations that connect digital campaigns to live experiences
• Help ensure a seamless and engaging experience for fans attending game
• Merchandise Marketing Support
• Assist in marketing and promotional efforts for team merchandise across digital channels
• Research trends and best practices in sports merchandising and retail marketing
• Support campaign ideas that drive merchandise sales and brand awareness
• Cross-Department Collaboration
• Work with marketing, sales, and promotions teams to align messaging and initiatives
• Assist with promotional calendar planning and campaign execution
• Support various marketing projects as needed in a fast-paced environment

Requirements

• Pursuing a degree in Marketing, Communications, Business, Sports Management, or related field
• Strong writing and communication skills with an understanding of persuasive and brand-aligned messaging
• Interest in digital marketing, branding, and fan engagement strategies
• Highly organized with the ability to manage multiple deadlines in a fast-paced environment