Marketing Insights Researcher

Responsibilities

• Deliver Insight-Led Solutions: Transform complex data into simple, visually engaging charts, graphs, and infographics across all business functions.
• Own Market Research Function: Internal owner of all qualitative and quantitative market research, including surveys, focus groups, and third-party software. Draft surveys, own focus group scripts, serve as the main point of contact with external partners, complete all analysis of research, and present results to internal stakeholders.
• Support Retail Insights: Build scalable retail insights function by leveraging AI software to pull internal and external data to develop strategy and report results.
• Support Product Innovation: Collaborate with product development teams to translate data and research into actionable insights to inform new product ideas and innovation. Participate in product brainstorm sessions and testing
• Own Competitive Research Function: Internal analytics owner for monthly competitive landscape reporting, including ownership and reporting for monthly Circana updates.
• Support Business Updates and Planning: Provide analytics and insights support for annual planning and quarterly business updates, assisting with data insights and visualization.
• Support Strategic Creative Projects: Create product concepts, mockups, sell sheets, packaging explorations, and other special projects that transform consumer insights and business opportunities into compelling visual stories.

Requirements

• Education: Bachelor's degree in a marketing or digital analytics related field
• Experience: 4+ years of marketing or digital analytics experience
• Mindset: Curious, results oriented, and proactive in identifying insights and opportunities
• Execution Excellence: Highly organized, able to manage multiple projects in parallel, and deliver reliably against timelines
• Market Research: Knowledge of quantitative research methods (survey design, analysis and statistics)
• Technical Skills: Familiarity with data visualization tools and modern analytics tools; ability to learn and adopt new platforms quickly;
• Analysis Skills: Experience analyzing and evaluating consumer data and developing actionable insights
• Visualization & Reporting: Proficiency in Power BI (or other visualization tools) to build scalable, automated dashboards

Benefits

• Total compensation includes profit sharing bonus potential, 401k matching, and a variety of other benefits (details can be found here ).