Responsibilities

• Develop clear, task-specific evaluation rubrics for a variety of marketing deliverables, including:
• Creative briefs
• Campaign concepts and presentations
• Brand positioning and messaging frameworks
• Advertising copy and scripts
• Integrated marketing campaign plans
• Client-ready strategy decks
• Evaluate AI-generated and human-created marketing work against established criteria, providing detailed written justifications for every score.
• Apply objective, consistent, and evidence-based judgment to ensure evaluations are accurate, repeatable, and defensible.
• Collaborate with reviewers and project stakeholders to refine evaluation standards and continuously improve scoring quality.

Requirements

• 5+ years of professional experience in marketing, advertising, or brand strategy.
• Experience as a Creative Director, Brand Strategist, Account Lead, Marketing Manager, or similar senior marketing role at a leading agency or consumer brand.
• Strong expertise in:
• Creative brief development
• Brand positioning and messaging
• Multi-channel campaign strategy
• Creative evaluation against business objectives
• Marketing communications
• Exceptional written communication skills with the ability to clearly explain evaluation decisions and provide actionable feedback.
• Strong analytical thinking, attention to detail, and the ability to make consistent, unbiased judgments.