Marketing Engineer

New York City, NY (Hybrid)

$130K/yr – $170K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own end-to-end AI enablement across marketing, sales, and CS to automate the revenue motion, then build AI-powered workflows and ICP-driven targeting; own experimentation and channel speed to insights; guardrails for brand as AI scales.

  • AI systems across the full revenue motion with cross-functional embedding and adoption focus.
  • ICP modeling, scoring, and segmentation for precise, scalable targeting.
  • High-velocity experiments and fast activation of learnings across email, ads, SDR sequences, and in-product triggers.

Job Description

Responsibilities

  • Build high-leverage AI systems and agents across the full revenue motion; embed across Marketing, Sales, and Customer Success to identify friction and automation opportunities, then execute.
  • Design and deploy AI-powered workflows, agents, and automation infrastructure across the buyer journey from awareness to expansion, with adoption baked in and edge cases handled in our voice.
  • Own targeting & segmentation; build ICP models, scoring, and segmentation logic for outbound, email, paid media, and ABM to hit precision at scale.
  • Drive growth through experimentation and ownership with a high-velocity roadmap across funnel touchpoints, landing pages, and segmentation logic.
  • Connect systems to execution channels like email, ads, SDR sequences, and in-product triggers to enable rapid action on new learnings.
  • Govern brand & content in AI workflows; embed brand voice and design standards into AI-assisted outputs and establish guardrails.

Requirements

  • Marketing experience and instincts; can write copy, test value props, and owns campaigns with a growth or product marketing background.
  • Enough technical fluency to build integrations and automated workflows; previously relied on and connected multiple tools to deliver value.
  • Experience with LLM APIs beyond chat, building production prompts and autonomous agents.
  • Not a software engineer, but comfortable without a dedicated engineer; MCP server experience is a plus.
  • Understanding of modern B2B sales and hands-on GTM tool experience (Clay, Gong, Outreach or Salesloft, Apollo, ZoomInfo) and workflow platforms like n8n, Make, or Workato.
  • Experimental mindset with a bias toward shipping; strong cross-team communication skills.
  • Role requires office presence four days a week.

Preferred

  • Strongly Preferred: Background spanning more than one GTM function.

Benefits

  • VTS offers competitive compensation, comprehensive health benefits (including dental and vision), pre-tax commuter benefits, and a 401(k) plan. Not to mention the fun stuff - quarterly happy hours, wellness events, clubs, and team lunches!
  • Be Curious - Benefit from a culture that promotes new learning. VTS offers an education stipend to all employees!
  • Move as One - We work in an open floor plan to promote cross-functional collaboration.
  • Take Ownership - Be an owner of the company you’re building with our equity packages.
  • Appreciate the Difference - VTS embraces and celebrates diversity. We understand the importance of a strong work-life balance. We offer a flexible PTO policy, generous family leave program, and more!
VTS logo

VTS

2.7 Glassdoor

VTS is the commercial real estate industry’s only technology company that unifies owners, operators, brokers, and tenants in a single platform to capitalize on opportunities revealed in every square foot of their properties. In 2013, VTS revolutionized the commercial real estate industry’s leasing operations with what is now VTS Lease. Today, the VTS Platform is the largest first-party data source in the industry, transforming how strategic decisions are made and executed by CRE professionals across the globe.With the VTS Platform, consisting of VTS AI, VTS Lease, VTS Market, VTS Activate, and VTS Data, every business stakeholder in commercial real estate is given real-time market information and workflow tools to do their job with unparalleled speed and intelligence. VTS is the global leader, with more than 60% of Class A office space in the U.S., and 12 billion square feet of office, retail, and industrial space is managed through our platform worldwide. VTS’ user base includes over 45,000 CRE professionals and industry-leading customers such as Blackstone, Brookfield Properties, LaSalle Investment Management, Hines, BXP, Oxford Properties, JLL, and CBRE. To learn more about VTS, and to see our open roles, visit www.vts.com.

Founded in 2012
New York, New York, USA
657 employees (68 in marketing)
30% recommend to a friend
25% CEO approval

Traffic Signals

Monthly Visitors
157.6K
Traffic Source Mix
Search
35.5%
Direct
58.6%
Referral
4.8%
Social
0.6%
Paid
0.4%

Headcount Trend

Current headcount: ~654

Marketing Team

Marketing Team Size
36 (5% of company)

Funding

Total Funding
$453.7M
Last Raise
$125M
Series E, 4 years ago

Funding History

  • Sep 2022
    Series E • $125M
  • Mar 2022
    Debt Financing • $150M
  • May 2019
    Series D • $90M

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