Marketing Director

Centennial, CO (On-site)

$60K/yr – $92K/yrSenior Level5+ years expFull time

Posted 13 days ago

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Job Summary

Own and optimize multi-location marketing operations, from patient acquisition to digital campaigns, while streamlining scheduling workflows and leading performance analytics.

  • Own patient acquisition workflows across multiple clinics
  • Oversee digital advertising campaigns and ROI tracking
  • Coordinate with CRM and scheduling systems to maximize lead-to-appointment conversion

Job Description

Responsibilities

  • Marketing Operations
  • Manage all patient acquisition and marketing operations across multiple clinic locations.
  • Perform inbound and outbound patient communication as needed.
  • Maintain expert knowledge of all patient scheduling procedures and company scripting.
  • Become fully trained on all internal systems, protocols, and the company training manual.
  • Utilize GoHighLevel (GHL), RingCentral, Marchex, texting platforms, CRM systems, and marketing software.
  • Continuously improve scheduling workflows and operational efficiency.
  • Maintain accountability for all marketing sources and lead generation channels.
  • Digital Marketing & Advertising
  • Develop, manage, and optimize Meta (Facebook & Instagram) advertising campaigns across multiple service lines and clinic locations.

Requirements

  • Minimum 5 years of experience in marketing, sales, business development, or leadership.
  • Experience managing digital advertising campaigns.
  • Strong analytical and reporting skills.
  • Excellent verbal and written communication skills.
  • Experience managing KPIs and budgets.
  • Strong organizational and time management skills.
  • Microsoft Office proficiency.
  • Ability to multitask in a fast-paced environment.

Preferred

  • 10+ years of leadership experience.
  • Healthcare marketing experience.
  • Experience with Meta Ads Manager.
  • Experience with GoHighLevel CRM.
  • Bachelor's degree in Business, Marketing, Communications, or a related field.

Benefits

  • 401(k)
  • Dental insurance
  • Employee discount
  • Health insurance
  • Paid time off
  • Retirement plan
  • Vision insurance

Marketing Team

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