Marketing Director at The Rise Collective | USA | $7K/mo – $9K/mo

Marketing Director

USA (Remote)

$7K/mo – $9K/moSenior Level3+ years expFull time

Posted 2 months ago

Job Summary

Own end-to-end paid acquisition and funnel optimization for high ticket offers, with a sharp focus on lead quality, conversion lift, and tight sales feedback loops.

Growth/Acquisition Ownership: Own paid media across Meta, YouTube, Google and funnel assets in ClickFunnels.
Funnel Optimization & Testing: Design end-to-end funnels, optimize opt-ins, webinars, VSLs, apps, and booking flows; run structured A/B tests.
Sales Alignment & Lead Quality: Build feedback loops with sales, refine targeting and messaging based on outcomes.

Job Description

Responsibilities

Revenue & Lead Generation: Develop and execute paid acquisition strategies across Meta, YouTube, Google, and social media channels (FB, Instagram, LinkedIn).
Improve lead quality, appointment rates, show rates, and sales conversion rates.
Refine existing customer acquisition channels and test new ones.
Monitor key KPIs (see below) and overall funnel profitability.
Forecast lead volume and acquisition performance.
Sales & Marketing Alignment: Create feedback loops between marketing and sales teams.
Work with the sales team to analyse sales call outcomes to identify lead quality issues.
Refine targeting, messaging, and offers based on sales feedback.
Improve lead qualification processes.
Optimize application forms, opt-ins and booking processes.

Requirements

2-3+ years experience running Paid Acquisition Channels (Meta Ads, YT Ads, Google Ads)
Direct experience managing or overseeing six-figure monthly advertising budgets ($100,000+/month)
Experience marketing high-ticket offers ($10,000-$20,000+ sales price preferred)
Proven track record generating qualified leads for coaching, education, investing, real estate, consulting, or similar businesses
Experience with webinar funnels, VSL funnels, application funnels, and appointment booking funnels
Experience using ClickFunnels or similar funnel-building platforms
Experience developing ad angles, hooks, offers, and messaging strategies
Strong understanding of direct response marketing principles

The Rise Collective

Rise Collective is a vertically integrated property group operating at the intersection of real estate, design, hospitality, and wealth strategy. We build, manage, and scale short-term rental (STR) assets that perform with intention, consistency, and strong returns.We are proud to be the fastest-growing private real estate brand in the U.S., delivering a comprehensive suite of services including investing, tax strategy, lending, and real estate brokerage.Our Collective of Brands Includes:• Home Team Luxury Rentals – Full-service STR property management • BNB Turnkey – Done-for-you launch and market-entry strategy • Home Team Luxury Realty – Licensed brokerage focused on STR investment properties • BNB Construction – Renovation and build solutions tailored for hospitality • BNB Lending – Financing solutions for STR and investment real estate • BNB Insurance – Risk and asset protection designed for short-term rentals • STR Realtor Search – A national agent network for STR-focused buyers • Legacy Wealth – Wealth building and tax strategy for real estate investors • The STR Report – Industry data and insights powering smarter decisions

Founded in 2022

Clearwater, Florida, USA

93 employees (25 in marketing)

rise-collective.com