Marketing Director

Responsibilities

• Marketing & Campaign Strategy
• - Develop and lead multi-channel marketing campaigns across email, digital, social, print, and direct outreach.
• - Create compelling messaging and content for middle-market businesses, business owners, clients, prospects, and referral partners.
• - Promote the firm's tax, accounting, audit, and advisory services through targeted campaigns and thought leadership.
• - Maintain a consistent and professional brand across all marketing materials.
• - Manage the firm's marketing calendar, priorities, and campaign timelines.
• Marketing Automation
• - Build and launch campaigns in HubSpot, including emails, landing pages, forms, segmentation, and lead scoring.
• - Monitor campaign performance and use results to improve future campaigns.
• - Maintain accurate marketing data and reporting.

Requirements

• 7+ years of marketing experience, preferably in a CPA, accounting, professional services, or B2B environment.
• Experience marketing to businesses, business owners, or middle-market clients preferred.
• Hands-on experience with HubSpot.
• Strong writing, creative, campaign development, and project management skills.
• Experience planning and executing events.
• Prior experience leading, managing, or mentoring marketing staff.

Preferred

• Experience marketing to businesses, business owners, or middle-market clients preferred.

Benefits

• Competitive compensation, commensurate with experience
• 401(k) plan with employer match
• Paid health insurance for Employee, with dependent/spouse coverage at employee cost
• 4 weeks of vacation
• Onsite gym membership (Shelton location)
• Hybrid option are available for the right candidate