Responsibilities

• Oversees all aspects of local store marketing; delegating specific tasks, but responsible for the overall success of the marketing team
• Communicate weekly/daily/as needed with scheduling leaders on marketing needs. Ex. upcoming promotions, spirit nights, cow appearances, food distribution etc…
• Oversee promotions that will help increase customer count. Ex. Family Nights, Breakfast promotions
• Focus on Creating Emotional Connections with guests. Build the business through relationships, not discounting. Ex. Daddy Daughter Date Night, Valentine’s Dinner, being in the Dining Room
• Cultivate relationships with schools and community organizations (PTA Presidents, Principals, Chamber of Commerce, Business of the Day contacts)
• Catering – responsible for developing, organizing and entering school orders, developing relationships, delivering orders (as needed/when necessary). Ensuring thank you notes get sent out at the end of each month to all catering customers
• Contact person for major outside Brand Building Events . Ex. 5K Race, Wheeler Football, etc. Discuss past events and meet with each organization to discuss future involvement.
• Assist with new POP (Point of Purchase) displays. Responsible for getting new POP out in a timely manner, before the campaign begins
• PR-A focused effort to get out in the news the things that we do to leverage our influence to build the business
• Design/ Approve customer communication work: calendars, signs, flyers, posters & bag stuffers

Requirements

• Qualifications: 3 years Marketing experience or Bachelors Degree
• Works 15-25 hours/week (this role can also be 40+ if Full Time is desired)