Marketing Director at Beth El Synagogue Center | New Rochelle, NY | $70K/yr – $85K/yr

Beth El Synagogue Center

Marketing Director

New Rochelle, NY (On-site)

$70K/yr – $85K/yrDirector/ExecutiveFull time

Posted 7 weeks ago

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Job Summary

Own the synagogue marketing engine by aligning plans with leadership goals, driving content across website and social channels, and promoting events to grow in-person participation.

Content Creation and Channel Management: Generate material for social and website and manage weekly communications.
Event Promotion and Community Engagement: Develop timelines and strategies with organizers to boost attendance and community involvement.
Analytics and Reporting: Track campaign performance and deliver leadership-ready insights for continuous improvement.

Job Description

Develop and Implement Marketing Plans:
Work closely with leadership to understand the synagogue's goals and objectives and to communicate them to the public.
Create comprehensive marketing plans to promote events, programs, and community initiatives.
Audit all communications to the congregation and propose a plan that is based upon best practices.
Content Creation:
Generate engaging and relevant content for various modes of communication, including social media posts and the synagogue website.
Oversee the weekly communications to the congregation and develop targeted marketing for specific events.
Oversee the bulletin that is sent out quarterly.
Collaborate with each synagogue department to gather information and stories that highlight the richness of our community.
Maintain and curate the Beth El website.

Social Media Management:
Manage and generate content for social media platforms to enhance the synagogue's online presence.
Monitor social media trends and engage with the community through comments and messages.

Graphic Design:
Create visually appealing graphics for both online and offline promotional materials.
Ensure a consistent and professional visual identity in all marketing materials, including the communications sent by each synagogue department

Event Promotion:
Develop and execute marketing strategies to promote synagogue events, including religious services, educational programs, musical events and community gatherings.
Coordinate with event organizers, including staff and lay leaders to develop a timeline and strategy for the effective promotion of events.

Community Engagement:
lay leaders to develop a timeline and strategy for the effective promotion of events.
Foster a sense of community through targeted marketing campaigns that encourage increased participation and in-person involvement.
Utilize feedback mechanisms to continuously improve marketing strategies and community engagement.

Work closely with community members in developing strategies for events they are chairing.
Represent Beth El in all marketing initiatives in Westchester

Analytics and Reporting:
Track the performance of marketing campaigns through analytics tools.
Provide regular reports and insights to leadership, highlighting areas of success and opportunities for improvement.

Beth El Synagogue Center

Beth El Synagogue Center is a large, Conservative synagogue located in New Rochelle. We offer exciting programs for all ages. Beth El has a vibrant Religious School and Nursery School. We offer adult learning opportunities as well. There is always something happening at Beth El.

Founded in 1909

New Rochelle, New York, USA

50 employees (2 in marketing)

www.bethelnr.org