Marketing Data Analyst | Irvine, CA or Remote

Responsibilities

• Own focused reporting across major release roadmap moments
• Regularly construct and maintain advanced Boolean topic queries
• Design, build and maintain social data dashboards
• Ensure program KPIs are integrated in reporting outputs and performance goals are socialized across franchise groups
• Partner with analyst team to ensure overall deliverable quality and reporting is rooted in tangible, quantitative insights
• Establish and maintain knowledge of current franchise communities
• Establish and maintain knowledge of content cycles (patches, expansions, etc.)

Requirements

• 3+ years’ data analysis experience in media planning, social media management and/or digital marketing analytics/research
• Demonstrated experience in Project Management
• Deep understanding of current social / video platform landscape and content archetypes
• Demonstrated experience in the use of tools like Sprinklr, native social analytics platforms, and other UGC data-focused platforms (Ex. Stream Hatchet, Tubular)
• Experience building interactive dashboards with at least one visualization tool (Ex.Tableau, Looker, or Power BI)
• Experience driving social listening programs, developing involved topic queries and comprehensive analysis (Ex. landscape, competitor, campaign)
• Strong analytical, written and verbal presentation skills with the ability to communicate complex ideas clearly and craft informed recommendations
• Proficient in Microsoft/Google productivity suites (Ex. Excel/Sheets, Powerpoint/Slides)

Preferred

• Experience in the gaming industry or working with marketing teams in a digital-first environment
• Education / background in marketing, data analytics or paid media
• Data-science / statistics experience
• Working knowledge of SQL (BigQuery a plus)
• Love for gaming and knowledge of Blizzard franchises in particular strongly preferred

Benefits

• Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
• 401(k) with Company match, tuition reimbursement, charitable donation matching;
• Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
• Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
• If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.