Responsibilities

• Content Creation & Video Editing — Short-Form Video Editing: Edit high-converting vertical video content (IG Reels, TikTok, YouTube Shorts) from live shows, DJ sets, studio sessions, and live instrument drop clips. • Visual Identity & Graphics: Design flyers, tour posters, Spotify canvas artwork, and promotional assets using Canva, Photoshop, or Illustrator. • On-Site Content Capture: Attend local touring event dates, studio sessions, and key activations to film raw 4K vertical footage, crowd energy, and behind-the-scenes content. • Ad Asset Production: Create short-form video hooks, visual variants, and ad creative formats tailored for Meta (IG/FB) paid ad campaigns.
• Social Media Management & Brand Growth — Channel Operations: Manage content calendars and daily publishing across all official artist, event series, and label channels. • Copywriting & Storytelling: Write compelling captions, headlines, and newsletter copy reflecting our brand narrative and high-vibe event aesthetic. • Community Management: Drive daily organic engagement—replying to comments, managing DMs, engaging with house music influencers, and executing local DJ/promoter outreach. • Influencer & PR Seeding: Manage DM outreach campaigns to target local city influencers and music tastemakers with comp tickets in exchange for event coverage.
• Audience Acquisition, AI Search & Ticketing — SMS & Email Campaigns: Build and send targeted SMS/Email blasts to build fan retention lists for upcoming show dates and music drops. • Ticketing & Aggregator Setup: Set up and maintain event pages across many platforms and map all tour dates. • Pixel & Tracking Integration: Ensure tracking pixels and custom promoter tracking links are properly configured across all landing pages. • AI Search Optimization (AEO/GEO): Optimize web copy, bios, and event descriptions with keyword-rich text to ensure high visibility across ChatGPT, Gemini, Perplexity, and LLM search engines.
• Music Release & Label Marketing — Release Rollouts: Coordinate pre-save campaigns, Spotify playlist pitching assets, and promotional countdown teasers for original EP and single releases. • Sync & Social Seeding: Create promotional audio/visual snippets for DJ promo blasts and social audio usage across Instagram and TikTok.
• Media Asset & Workflow Management — Asset Library Organization: Manage and structure raw photo/video cloud storage (Google Drive/Dropbox) for fast asset retrieval by editors, PR teams, and venue partners. • Recap Production Pipeline: Direct post-event recap video workflows, enforcing timeline deliverables with external videographers and editors.

Requirements

• 4+ years of experience in social media marketing, content creation, or digital strategy within electronic music, nightlife, or entertainment.
• Expert in Short-Form Video: Master of CapCut, Adobe Premiere, or Final Cut Pro for fast-turnaround, rhythm-matched music reel editing.
• Music & Nightlife Savvy: Deep understanding of House, Tech House, electronic music culture, and club/festival trends.
• Platforms Mastered: Meta Business Suite, TikTok, Instagram, Bandsintown, Spotify for Artists, and Canva/Photoshop.
• Chicago-Based: Must be based in or near Chicago to attend local shows, studio sessions, and team meetings.