Marketing Copywriter

Tustin, CA (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 1 day ago

Job Summary

Own and lead the creation of conversion-focused digital marketing copy across channels, guiding messaging for product launches, campaigns, and brand consistency from concept through execution.

  • Own messaging development for launches and integrated campaigns
  • Translate product features into consumer benefits to drive engagement and conversion
  • Collaborate cross-functionally to align strategy and outcomes

Job Description

Responsibilities

  • Write conversion-focused copy across digital marketing channels, including Meta ads, Google ads, email marketing, landing pages, PDPs, ecommerce listings, websites, blogs, social media, video scripts, and campaign assets.
  • Lead messaging development for product launches and integrated marketing campaigns from concept through execution.
  • Translate technical product features into clear, benefit-driven messaging that resonates with consumers.
  • Develop campaign concepts, headlines, CTAs, and messaging frameworks that support acquisition, engagement, and conversion goals.
  • Optimize copy for digital channels using platform best practices across Meta, Google, Amazon, email, and ecommerce.
  • Partner with Marketing, Design, Product, and Brand teams to align messaging with campaign strategy and business objectives.
  • Review and refine copy based on feedback, campaign performance, and evolving marketing priorities.
  • Manage multiple projects simultaneously in a fast-paced marketing environment.
  • Maintain brand voice and messaging consistency across every customer touchpoint.

Requirements

  • 4–6 years of professional copywriting experience focused on digital marketing and ecommerce.
  • Proven experience writing Meta ads, email marketing campaigns, landing pages, PDPs, ecommerce listings, and paid digital campaigns.
  • Strong portfolio demonstrating performance marketing work that drives engagement and conversion.
  • Experience writing for consumer products, ecommerce brands, or digital marketing agencies.
  • Understanding of digital marketing strategy, customer journeys, conversion optimization, and platform-specific messaging.
  • Experience collaborating with Marketing, Brand, Design, and Product teams in a fast-paced environment.
  • Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.

Benefits

  • 100% covered Medical/Dental/Vision insurances for employee AND spouse + dependents!
  • 401K with 4% employer match (eligible after 90 days of employment) and immediate 100% vesting
  • Generous PTO policy + paid holidays
  • Life Insurance
  • Voluntary Life Insurance
  • Disability Insurance
  • Critical Illness Coverage
  • Accident Insurance
  • Healthcare FSA
  • Dependent Care FSA
Vesync logo

Vesync

Founded in 2011, VeSync was established with the goal of enriching the lives of customers across the globe by providing thoughtfully engineered consumer products designed with convenience, simplicity, practicality and value in mind. Today, Etekcity is now an international brand owner, serving a diverse e-commerce customer base in home improvement, consumer electronics, and outdoor equipment. By offering innovative, feature-rich products infused with the latest cutting edge technology and user-friendly designs, we have made tremendous strides in the e-commerce marketplace since our inception. Innovative thinking, thoughtful practicality and technological sophistication have been paramount to our continued success as a leading e-commerce brand in an extensive range of product categories.Our team is composed of bright, ambitious and creative-minded individuals with an unwavering passion for enriching the lives of those around us in new and exciting ways. While we’re an incredibly industrious bunch, we inspire our team members to be as happy and productive as possible by offering ample opportunities for growth, flexible work schedules and a casual, start-up like work environment where work and fun are not mutually exclusive.With multiple international branches and plans to expand our product outreach to physical storefront retail centers, we’re committed to becoming the world’s premier retailer of home goods and outdoor equipment. Building on better living isn’t just our slogan—it’s our promise to our valued team members too. #BuildingonBetterLiving.

Founded in 2011
Tustin, California, USA
242 employees (68 in marketing)

Traffic Signals

Monthly Visitors
421.7K
Monthly Google Ads Budget
$1K
Traffic Source Mix
Search
32%
Direct
56.7%
Referral
8.1%
Social
1.1%
Paid
1.8%

Headcount Trend

Current headcount: ~242
Vesync logo

Marketing Copywriter

Vesync · Tustin, CA · On-site