Responsibilities

• Develop compelling creative concepts and copy for integrated campaigns across TV, video, display, and social.
• Write scripts, campaign messaging, headlines, taglines, social copy, and other supporting creative assets.
• Partner closely with art directors to develop cohesive concepts that work both visually and verbally.
• Translate high-level strategic and creative direction into polished, production-ready work.
• Contribute to both early-stage conceptual development and detailed execution as campaigns move forward.
• Support scripted, live-action campaign work, including short-form television and video spots.
• Help shape documentary-style stories using interview content and previously captured footage.
• Review existing footage and creative materials to identify strong narrative opportunities and new content extensions.
• Adapt core campaign ideas across multiple formats, platforms, placements, and audience touchpoints.
• Collaborate with creative directors, producers, project managers, and account partners throughout concepting, production, editing, and delivery.

Requirements

• 5+ years of copywriting experience within an advertising agency, creative agency, or integrated marketing environment.
• A strong portfolio showcasing conceptual campaign work across multiple formats, particularly video, TV, social, and digital.
• Demonstrated experience developing high-level creative concepts and carrying them through execution.
• Strong experience writing scripts and supporting live-action or video production.
• Comfortable working across both traditional advertising and digital or social content.
• Able to move easily between big-picture thinking and detailed, hands-on copy development.
• Experience partnering closely with art directors and developing integrated creative as part of a writer–art director team.
• Strong understanding of the production process and the ability to refine work as creative moves from concept through shoot, edit, and final delivery.
• Able to work effectively with existing footage, interview content, and previously produced assets to shape new stories and creative executions.
• Clear, concise, and persuasive writing skills, with strong attention to tone, structure, and detail.

Preferred

• Experience working on large national brands or highly visible integrated campaigns.
• Experience with financial services, payments, small-business, sports, or event-related campaigns.
• Experience developing creative for live events or culturally relevant moments.
• Experience working with documentary-style, interview-led, or unscripted content.
• Familiarity with Formula 1, motorsports, or sports marketing.
• Experience collaborating with distributed teams across multiple U.S. time zones.