Marketing Coordinator

Responsibilities

• Campaign Management: Assist in the planning, execution, and monitoring of marketing campaigns across various channels including digital, social media, email, and print.
• Content Creation: Develop and curate compelling content for marketing materials, including website updates, blog posts, social media content, product and promotional collateral.
• Market Research: Conduct market research and analyze industry trends to identify new opportunities and insights for marketing strategies.
• Event Coordination: Support the organization and execution of company events, trade shows, and webinars to enhance brand presence and engage with target audiences.
• Analytics and Reporting: Track and report on the performance of marketing initiatives, including key metrics, ROI, and campaign effectiveness. Provide recommendations for optimization.
• Collaboration: Work closely with internal teams, including sales, product development, and customer support, to align marketing efforts with business objectives and ensure cohesive messaging.
• Administrative Support: Support VP of Marketing by managing marketing budgets, vendor relationships, and project timelines to ensure smooth execution of marketing activities.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 2+ years of experience in a marketing role, preferably within the technology or logistics industry.
• Proficiency in Google Workspace or Microsoft Office Suite (Word, Excel, PowerPoint) and marketing tools (e.g., Hubspot, Google Analytics, social media platforms).
• Strong written and verbal communication skills with an ability to create engaging content.
• Excellent organizational and project management skills, with attention to detail and the ability to handle multiple tasks simultaneously.
• Creative thinking and problem-solving abilities with a proactive approach to identifying and addressing marketing challenges.
• Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.

Preferred

• Fluent in a foreign language (Spanish preferred)
• Experience in website development and management (WordPress)
• Knowledge and interest in leveraging AI to support marketing efforts and automation

Benefits

• Enterprise supply chain software that is primed for transformational growth.
• We offer a casual dress code and flexible working hours to fit with your life.
• Well-rounded benefit package that is available day one.