Responsibilities

• Amplify brand awareness by building content for and posting to Instagram, Facebook, and Tiktok based on social media strategy set by the Director of Marketing
• Manage our online community by replying to all comments, direct messages, and posts Ignite is tagged in
• Resharing content from Ignite events
• Regular research of the latest social media trends and features
• Building and sending email newsletters based on email marketing strategy and company initiatives
• Increase email subscribers and produce leads by creating landing pages with creative, attention-grabbing free PDF downloads
• Regularly update and maintain the website, making sure the most up-to-date information is available
• Update the SEO & Alt Tags to optimize the site’s search rankings
• Create and design all print and digital marketing materials in accordance with brand guidelines for social media, advertisements, and printed event materials
• Research and collaborate with vendors that align with the company values

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
• 1+ years of experience in marketing, brand management, or a related role.
• Experience in events, performing arts, youth sports, or entertainment industries strongly preferred.
• Prior experience running and creating content for a business’s social media accounts and has a strong understanding of the latest trends on Instagram, TikTok, and Facebook.
• Candidates should have prior graphic design experience and be proficient in Adobe Illustrator, Adobe Photoshop, Adobe Lightroom, and Canva.
• Strong communication skills and the ability to connect with clients, comfortable with regular cold calls.
• Previous experience creating newsletters for brands, the skill to capture attention with concise, informational emails.
• Strong writing skills from newsletters, social media captions, to full-length copy.
• A firm understanding of capturing a brand’s identity and implementing that in every marketing effort from social media, to email marketing, print design, and beyond.
• Strong organizational skills and the ability to thrive in a fast paced work environment. Candidates should be self-starters, managing their time effectively.

Preferred

• A passion for dance
• prior experience in the dance industry
• strong understanding of marketing, communications, and advertising

Benefits

• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Parental leave
• Vision insurance