Marketing Coordinator at Great Hearts Academies | Phoenix, AZ | $45K/yr – $55K/yr

Great Hearts Academies

Marketing Coordinator

Phoenix, AZ (On-site)

$45K/yr – $55K/yrMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own frontline enrollment outreach for Arizona Great Hearts, coordinating events, campus tours, and CRM-led nurture to move families through the enrollment funnel.

Lead community engagement and event execution to boost prospective-family engagement and enrollment.
Manage HubSpot-based lead nurturing, email outreach, and event invitations aligned to enrollment goals.
Coordinate collateral, basic design needs, and performance reporting while mastering enrollment systems and invoicing.

Job Description

Support the Director of Marketing and Communications in executing annual marketing campaigns that support enrollment goals across assigned Arizona academies.
Serve as a “boots-on-the-ground” representative at community events, partner organizations, and outreach opportunities to increase awareness of Great Hearts academies and drive prospective family engagement.
Coordinate and execute internal and external events that promote academy awareness and enrollment, including sponsorship coordination, event promotion, volunteer management, and on-site event support.
Lead academy tours for prospective families and assist with prospective family engagement throughout the enrollment process.
Engage directly with prospective families to answer questions and guide them through the application process.
Utilize HubSpot CRM to track, manage, and nurture prospective family leads through email communication, follow-ups, and event invitations.
Support the development and scheduling of curated social media content to grow academy awareness and engagement across Meta platforms.
Maintain inventory and directory of marketing collateral for assigned academies and coordinate new material creation as needed.
Assist with basic marketing design and content needs including flyers, event graphics, social media posts, and promotional materials.
Report on key performance metrics related to outreach activities, marketing campaigns, and enrollment initiatives.

Proficiency with Microsoft Office products including SharePoint, Teams, Word, Excel, Outlook, OneNote and PowerPoint

Experience using HubSpot CRM
Fluent conversational Spanish highly preferred
Basic graphic design experience preferred (e.g., Adobe InDesign, Canva)
Experience planning or supporting marketing events, outreach initiatives, or recruitment activities preferred
Proficiency with social media accounts including Facebook and Instagram, including content creation and audience engagement

Great Hearts Academies

Since its inception, Great Hearts has been on a mission to become a national leader in public charter schools. We work tirelessly to ensure our students receive an outstanding classical liberal arts education. Our program is anchored in exceptional teaching from the best in the profession and the support of committed families who make each school a thriving community. Today, we serve more than 25,000 students at 45 academies across Arizona, Louisiana, and Texas as well as through our online academies. From our humble beginnings as a single entity in rented space, we have become Arizona’s largest not-for-profit charter school network, the largest “brick and mortar” classical education provider in the country, and we are excited about working with new partners to extend this education to eager students nationwide.We gladly prepare our graduates for success in the best universities in the nation, but our main purpose is the formation of the soul, heart, and mind. We believe that the highest goal of education is to become good, intellectually and morally.

Founded in 2002

Phoenix, Arizona, USA

1.2K employees (23 in marketing)

www.greatheartsamerica.org