Marketing Coordinator / Full Time

Responsibilities

• Assistant with the development and implementation of effective marketing strategies, assist in conducting market research, competitive analysis, and facility tours.
• Coordinates all cultivation and special events, manage move-in dates, statement of accounts.
• Assist with developing new marketing programs to promote retirement living as an active, enriching enhancement of life.
• Work closely with the Director of Marketing and Retirement Counselors to establish and execute marketing plans and related strategies.
• Promote good public relations within the community and the region and represent Wesley Commons at various community and/or business meetings in a professional manner; promote existing and new programs and/or policies.
• Coordinates the Resident Referral Incentive Program.
• Serve as a primary contact for residents as they transition from being a depositor to becoming a resident. Execute a pre-move checklist and successfully transition new residents to Resident Services.
• Manage the selection of standard options, standard upgrades, and custom upgrades for residences. Synchronize selections and coordinate with the Director of Marketing and incoming residents’ timeline.
• Arrange appointments with prospective residents to assist them with choosing colors, decorating selections and any other options available; meets with prospective resident, appropriate Wesley Commons staff, contractor, etc. to finalize requested changes to new or existing units; documents and obtains approval signatures on agreements before changes are expedited and follow-up to ensure completion of all work. Submits the renovation order form to Director of Marketing, who will manage the renovation process.
• Assists with the day-to-day operations of all new move ins with selected contractors. Assists in creating a punch list of outstanding items required for completion.

Requirements

• Must be self-motivated with strong leadership skills.
• Ability to work independently with minimal daily direction from manager to accomplish objectives.
• Excellent verbal and written communication skills including proofreading and editing skills are essential.
• Excellent customer service skills.
• Excellent interpersonal skills with the ability to manage sensitive and confidential situations with tact, professionalism, and diplomacy.
• Ability to maintain a high level of donor confidentiality and work with a variety of individuals including donors, residents, staff, and Board members.
• Excellent organizational skills, attention to detail and the ability to manage several projects simultaneously.
• Strong analytical and problem-solving skills.
• Proactive and independent with the ability to take initiative.
• Ability to act with integrity, professionalism, and confidentiality.

Preferred

• Business degree in Management and/or Marketing with 1-2 years related CCRC experience preferred.