Responsibilities

• Manage the day-to-day maintenance and optimization of DDI's websites.
• Create, edit, and update website content, including copy, business listings, event information, photography, and other digital assets.
• Conduct regular website audits to ensure content accuracy, functionality, and SEO optimization.
• Coordinate website updates with internal departments, vendors, and leadership.
• Monitor website performance using Google Analytics and provide recommendations for improvements.
• Develop, execute, and monitor Google Ads campaigns, including audience targeting, creative updates, and performance reporting.
• Coordinate the creation and production of marketing collateral, promotional materials, presentations, and organizational communications.
• Curate, write, edit, design, and distribute weekly e-newsletters and email communications.
• Maintain email distribution lists and monitor email marketing performance.
• Support the production of the Annual Report, special publications, and organizational reports.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.
• Minimum of two (2) years of marketing, communications, or related professional experience.
• Experience managing website content using a Content Management System (CMS).
• Experience with email marketing platforms and newsletter management.
• Experience with Google Analytics, Google Ads, and SEO best practices.
• Experience using Monday.com or similar project management software preferred.
• Experience with Adobe Creative Suite preferred.
• Familiarity with Downtown Dallas and its stakeholders is preferred.
• Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint).
• Experience with website CMS platforms.

Preferred

• Experience using Monday.com or similar project management software preferred.
• Experience with Adobe Creative Suite preferred.
• Familiarity with Downtown Dallas and its stakeholders is preferred.