Responsibilities

• Social Media
• Develop and manage the social media calendar, and manage publication on Instagram, Facebook, TikTok, YouTube, LinkedIn, and other channels as assigned.
• Develop and manage social media content (video, text, and photos).
• Monitor engagement on social media platforms, including responding in a timely manner to DMs and comments.
• Coordinate student takeovers and collaborations with third parties.
• Occasionally identify, recruit, and manage micro-influencers.
• Develop and own reporting for organic social media content and coordinate with digital marketing teams to map out impact on user journey.
• Monitor the social media competitive landscape and stay current on trends. Share best practices with the team.
• Content Marketing
• Support Content Marketing Manager with the planning, development, management, publication, distribution, and reporting of existing and new content across our digital ecosystem.

• Author new written pieces as required for publication on blog, website, and social media.
• Keep the asset library organized and current.
• Act as a brand steward, upholding brand and trademark standards and consistency across projects.
• Participant engagement
• Develop and manage engagement plans and contests for participants in the program to curate user-generated content.
• Additional duties can include:
• Develop new material and update existing assets:
• Update/edit existing digital and print collateral or templates such as sell sheets, flyers, posters, etc.
• Help develop copy and curate visuals for new digital and print content.
• Coordinate external resources to produce larger-scale print, digital, copywriting, and video projects.

Requirements

• Bachelor’s degree in marketing, advertising, business management or related field.
• 1-2 years’ experience in marketing or related function at an agency or internal marcom department.
• Understanding of the Gen Z audience.
• Excellent project management and organizational skills.
• Excellent knowledge of Microsoft Office.
• Experience managing social media presence for a brand and with direct user engagement.
• Excellent written and verbal communication skills.
• Experience in basic graphic design and fluency in the Adobe Software suite (specifically, InDesign, Photoshop) or Canva.
• Experience with basic video editing (iMovie, Premiere, Windows Movie Maker…).
• Ability to prioritize and balance multiple projects simultaneously.

Preferred

• Experience with high schoolers or in an educational environment
• International or Global Education experience

Benefits

• Paid time off and Parental leave
• Gym Reimbursement Program
• Employee Assistance Program
• Short-term & Long-term Disability
• 6 floating Fridays (based on our eligibility rules)
• CIEE Study Abroad and TEFL Program discounts
• 403(b) Retirement Plan with employer contribution
• Insurance Coverage (life, travel, medical, dental, and vision)
• Flexible Spending Accounts/Health Savings Accounts (medical and dependent)
• Voluntary Benefits (identity theft protection, pet insurance, accident, and critical illness)